Job Description

Purpose of Role

This SPM/PM is responsible for the new product launch readiness, marketing program development and execution. This role will be led by the Marketing Director of China Marketing Team to analyze business opportunities and develop brand launch strategy and brand plans to unleash the new product business opportunities.

Key Responsibilities:

• Fully support marketing manager launch the new product in China
• Turn market understanding & customer insights into actionable business tactics
• Keep good communications with external customers and internal stakeholders
• Strive for execution excellence
• Well product knowledge
• Comply with all relevant company compliance, policies, procedures and work practices.

Key activities:

• Design, manage and implement promotional activities and strategic projects with high quality, and meet timeline and budget goal.
• Develop promotional material
• Provide training of product & strategy to sales & other function teams
• Generate insights through market and brand performance analysis, contribute to brand strategy and tactics development
• Pilot on innovation projects
• Coordinate with Medical, Commercial Excellence, Strategic Planning, Finance and other cross-functional partners

Requirements and Capbilities:

• Experienced in CMKT team, strong strategic thinking and mature program execution, Agile learning capacity

Education:

• Bachelor or above degree;
• Medical, Pharmacy and relevant major as a plus

Working experience:

• More than 3 years’ experience in CMKT/brand team Hematology area as a plus

Required Skills:

Adaptability, Brand Management, Content Creation, Creativity, Cross-Functional Leadership, Customer Insights, Digital Consumer Engagement, Digital Marketing, Market Research, Market Segmentation, Omnichannel Marketing, Product Launches, Product Management, Strategic Planning, Strategic Thinking

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

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Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

09/30/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.