Marketing Director, Asia

Posted:
12/15/2024, 7:59:49 PM

Location(s):
Hong Kong, China

Experience Level(s):
Senior

Field(s):
Growth & Marketing

ABOUT SOTHEBY'S

Established in 1744, Sotheby’s is the world’s premier destination for art and luxury. Sotheby’s promotes access to and ownership of exceptional art and luxury objects through auctions and buy-now channels including private sales, e-commerce and retail. Our trusted global marketplace is supported by an industry-leading technology platform and a network of specialists spanning 40 countries and 70 categories which include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits, and Design, as well as collectible cars and real estate. Sotheby’s believes in the transformative power of art and culture and is committed to making our industries more inclusive, sustainable and collaborative.

THE ROLE

The Marketing Director, Asia, is a senior and highly visible role in Asia with a wide range of responsibilities. Under the direction of the Global Brand Director, s/he will implement a customer-centric strategy that adheres to global guidelines, while partnering closely with specialists in the Fine Arts and Luxury Divisions to win business. S/he will manage a talented group of professionals – the Marketing Managers who plan integrated sale campaigns that drive demand, the Creative Services team that brings the campaigns to life, and the Special Events team that stages extraordinary experiences for Sotheby’s highest-value clients and prospects. The Marketing Director will also be a close partner with his/her counterparts in Asia, and an important colleague for the heads of press, communications, partnerships, content, digital marketing, and proposals in Asia.

The ideal candidate is a highly trained marketing professional, fluent in brand management and passionate about the worlds of art and luxury. S/he must have strong managerial skills, ensuring that the team continuously strives for excellence and delivers ambitious, thoughtful, and effective campaigns. At the same time, s/he must have the taste and judgment to ensure brilliant execution. The Director must also be an excellent communicator, able to create a compelling presentation and deliver it with confidence and clarity.  

RESPONSIBILITIES

  • Create and present strategic marketing plans for all Asia sales series 
  • Develop and manage associated annual budgets 
  • Oversee execution of sale marketing for all auctions and selling exhibitions in Asia
  • Manage three departments: Integrated Marketing, Creative Services and Special Events
  • Mentor and develop talent 
  • Partner with Chairmen and Specialists to develop compelling business-getting proposals
  • Ensure that all brand guidelines are applied as appropriate
  • Build strong relationships with peers throughout the global Marketing division

IDEAL EXPERIENCE & COMPETENCIES

  • Bachelor’s degree
  • 10+ years’ experience in brand and event marketing, with significant managerial responsibilities
  • Passionate about art and luxury and knowledgeable about the larger market ecosystem
  • Strong leadership, communication, and presentation skills
  • Analytical, with creative problem-solving abilities
  • Ambitious, savvy, and entrepreneurial
  • Strong emotional intelligence and the ability to reach out and engage with a broad range of colleagues and external partners

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The Company is an equal opportunity employer and considers all applicants for employment without regard to race (including, without limitation, traits historically associated with race, such as natural hair, hair texture, and protective and treated or untreated hairstyles), color, creed, religion, sex, sexual orientation, marital or civil partnership/union status, national origin, age, disability, pregnancy, genetic predisposition, genetic information, reproductive health decision, sexual orientation, gender identity or expression, alienage or citizenship status, domestic violence victim status, military or veteran status, or any other characteristic protected by federal, state/province or local law. The Company complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it operates.