Role Definition 
The Senior Product Consultant at Caterpillar will support go-to-market initiatives, and sales execution as a product training subject matter expert for Building Construction Products (BCP) equipment features and benefits for dealers and customers.  

 
What You’ll Do 

• Providing product application expertise at point of sale, or by delivering various types of product training including applied technology, job efficiency, and safety to customers, company and dealers' sales personnel. 

• Conduct product performance studies, assess customer job sites efficiency, collecting product and customer requirements in order to capitalize opportunities for incremental sales to create business case for product improvement process and new product introduction program. 

• Manages the marketing technology tools/systems in addition to aftermarket services offerings and works with key stakeholders to develop a marketing technology product roadmap to drive business growth. 

• Collaborating with internal commercial product group teams to get alignment on training timelines, understanding marketing goals, and developing the annual training plan.  

• Overseeing Percent of Industry Sales (PINS) trends, industry outlook, demand fluctuation and basic customer requirements predominantly through hosting on site dealer product & application training for North America dealers and select dealers in Europe and South America.  

• Represent Caterpillar and BCP products at industry trade shows and select construction industry association events to increase marketing attributable leads and sales to users 

• Provide mentorship and guidance to members within BCP Customer Center and Training team to align global product and application training strategies amongst differing regions 

What You Have (Skills and Experience):  

• Progressive or combined experience in Industry Sales, Product Marketing, Engineering or Commercial related field  

• Experience in Project Management or Product Development  

• Advanced proficiency using MS Word, Excel, and PowerPoint   

• Effective communicator including strong writing and verbal communication skills 

• Relationship building and value selling skills  

• Product and service knowledge  

Top Candidates Will Also Have:  

• Strong customer focus and adaptability  

• Organization, analytical, and problem-solving skills  

• Prior experience within the construction industry or construction technologies  

• Prior dealer or customer facing experience or previous commercial experience working directly with a product group 

Additional Details  

• Preferred Location:  Clayton, NC  

• Domestic relocation packages are available to preferred location 

• Caterpillar operates in a hybrid work environment, requiring a minimum of 3 days per week of onsite, in office work. 

• Travel up to 40% may be required for this role.  Travel will mostly be in North America, but may require international travel  

How We Support You (Employee Benefits)   

Our goal at Caterpillar is for you to have a rewarding career. We offer a total rewards package that provides day one benefits (medical, dental, vision, RX, and 401K) along with the potential of a yearly bonus. Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).  

We’re  committed  to our customers, who build a better world with our products, services and solutions. We understand and show the value of why they should always choose us. We’re exploring new ideas and opportunities –  innovating  to discover the breakthroughs necessary for tomorrow’s growth. Through it all, we are  one team  – creating and delivering world-class components and solutions superior to the competition.  Learn more about the  Caterpillar Experience . 

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