Senior Account Executive

Posted:
5/16/2024, 9:52:33 PM

Location(s):
Hong Kong, China

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Sales & Account Management

About Ogilvy

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry. 

About the Role

The account executive is the day-to-day point of contact within the agency liaising with Clients and pushing tasks through the internal system. The Account Executive assures a smooth working process internally and facilitates the relationship with the agency’s Clients. With a strong focus on the basics, the Account Executive is expected to have a strong attention to detail, and diligence in following up on tasks.

What you'll need to succeed

  • Have excellent communication skills – verbal and written, both in Chinese and English
  • Think critically and creatively, meaning the ability to think clearly and rationally, solve problems and develop new and useful possibilities
  • Plan and execute multiple projects simultaneously in an organized fashion
  • Work calmly and maintain good judgment in a fast-paced work environment
  • Collaborate with colleagues in different countries and appreciate cultural differences
  • Understand how to drive conversations and online word-of-mouth
  • Be passionate about advertising and brand-building

Client Management

  • Be able to develop a brief for creative execution or production based on a good understanding and interpretation of Client needs
  • Assist in providing relevant market information and other facts necessary to address briefs
  • Organise and participate in brainstorming, make effective notes to capture ideas
  • Coordinate with various internal departments to keep everyone involved in processes and on schedule
  • Undertake the development necessary for each concept as briefed e.g. sourcing/contacting third parties/obtaining quotations/briefing internal and external facilities - normally under the supervision of senior account leaders
  • Prepare material for Client e.g. collation of samples/visuals, costs, etc. for discussion with AM/AD
  • Assist AM/Project Managers in the preparation of comprehensive budgets and timing plans from the start of the project
  • Develop a critical eye for material produced by account team/creative ensuring it is free of errors and omissions
  • Ensure regular communication of project status with AM/AAD/AD
  • Assist AM/AD to execute, support and monitor project, to ensure sure smooth and flawless processes during projects
  • Establish and maintain an up to date filing system that can be easily accessed by any other team member
  • Assist in the management of a library of competitive information, related knowledge to the business and accessing/providing this information as required to the team, local or global Clients or Agency
  • "Assist in the co-ordination, composition and verbal briefing of internal and external resources as required e.g. creative, production, third party specialists, etc.
  • Prepare weekly WIP (Work In Process) reports as required and other documents/materials for internal and external meetings, on-time and free of errors
  • Produce accurate contact reports following any contact with Client – provide Clients contact reports within 24 hours of meetings. These may be actions listed in an email; to be evaluated and approved by your AS/AD on the basis of the profile of the meeting/level of contact prior to circulating same
  • Provide Client and Team with feedback on projects on a daily/ “need-to-know” basis
  • Provide updates on budgets and help Managers ensure timing plans are fully up to date
  • Develop a thorough understanding of each process involved in a project and execute action required as needed
  • Ensure that all materials reach markets on time and in the most cost-efficient way
  • Assist in composing, editing and proofreading high-quality communications materials including tweets, blog content, briefing documents, pitch letters, internal memos, fact sheets client correspondence or press releases
  • Assist all offline activities/events and arrange logistics for relevant parties
  • Assist in processing financial documents in accurate and timely manner

Strategy

  • Assist with the preparation of new business pitches if required
  • Assist line managers in preparing relevant materials, including market information, trends, competitive information as well as Client product information for development of plans or strategies
  • Consolidate all materials and information to help with project/business plans
  • Collect market information, audience study/research, Client product information to help with the project/business plans
  • Content planning and social media platforms management for Client campaigns
  • Experience in banking sector preferred

Creative Leadership

  • Maintain contact with creative team
  • Ensure creative team motivation and working processes
  • Assist creative team with relevant information/materials
  • Assist in arranging and contributing at brainstorming sessions

Leadership & People Management

  • Always consult with line manager in regards to enquiries by providing own thoughts in terms of solutions. Do not just relay questions to line manager
  • Clear communication with multiple stakeholders. A good account has to be a thinker, not a messenger
  • Abide by the WPP code of business conduct

It’s Great if you Have

  • Educational Background: Bachelor Degree with a major in marketing, communications, advertisement, media, digital, public relations, etc.
  • Experience in communications or related field, industry experience such as advertising or social experience preferred
  • Basic writing skills, strong presentation capabilities (media relations skills)
  • An independent worker that works well on a team and can be proactive and a self-starter
  • Detail-oriented, organized and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a quick learner
  • Advanced knowledge of working software (Word, Excel, PowerPoint, etc.)

How We’ll Support You

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.