Sr. Director, Marketing

Posted:
12/23/2024, 12:28:13 PM

Location(s):
Denver, Colorado, United States ⋅ Colorado, United States

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing

Are you looking for a place where you can bring your passion?

Welcome to Neighborly—the hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses. Our long-standing business, with over 40 years of experience, is focused on strategic innovation as we build the future of home and business services. Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
 

Bring your experience and be empowered to innovate.

As a Sr. Marketing Director on the Mr. Rooter Corporately Owned Stores team, a typical day for you will include:

  • Setting the overall marketing strategy to profitably grow revenue and market share
  • Leading the creation and execution of integrated marketing plans for corporate owned locations ensuring alignment with relevant customer journeys and marketing funnels to meet acquisition, retention, reactivation, and loyalty goals.
  • Developing and manage location-specific marketing plans and budgets, ensuring weekly tracking and reporting of results to meet KPI’s
  • Selecting and manage high performing vendors in paid media (e.g., SEM, print, out-of-home, social…) and SEO, ensuring optimal performance and alignment with broader marketing strategies.
  • Managing local marketing budgets, with a focus on program effectiveness, and end-to-end marketing investment optimization

Bring your skills and be inspired to achieve success.

(Required qualifications)

  • Experience: Minimum of 10 years of marketing experience, ideally within a franchise service or retail industry, with at least 7 years focused on digital marketing, demonstrating a highly analytical and data-driven approach.
  • Education: Bachelor’s degree in Marketing or related field; Master’s degree preferred.
  • Schedule / in-office requirements: In office-Denver, Colorado

Bring your goals and be enabled to reach them.

  • Competitive Pay: The US base salary range for this full-time position is $135,000-$165,000. Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.  Within the range, individual pay is determined by work, location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.
  • Schedule: Monday-Friday
  • Benefits: www.myneighborlybenefits.com  
  • Financial Benefits: Eligible to participate in our Associate Equity Plan (AEP)

Neighborly® is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.

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