JOB DESCRIPTION:

RESPONSIBILITIES:     

Four Main Responsibilities:

50% - Support manage MND RED social media

20% - Support Marketing campaign execution & in-site media synergy

20% - Support Marketing assets development

10% - Competitor analysis

Major Responsibilities/Activities:

• Work with social/media agencies on RED social media content including KOL/KOC selection, monthly spot plan, KPI checking and make sure achieve RED search index target;
• Support on 3 key bursts of Marketing campaign including campaign brief, agency pitch, proposal and aligh with key stakeholders on detailed out-site/in-site media synergy like exchage for EC IP.
• Work with design agency on brand asset development including SPP, KV, brand video, etc.
• Monthly competitor analysis including 4P like product positioning, ingredient, benefit, pricing,etc.

REQUIREMENTS:

Industry experiences:

• Food or Healthcare Nutrition industry experience preferred

Position experiences:  

• At least 1-2 years of sales experience & related experience in digital or E-commerce marketing is preferred.

Language Skills:

• Excellent command of spoken and written of Chinese and English

Language Skills:

• Excellent command of spoken and written of Chinese and English

Computer Skills:

• Familiar usage of Microsoft Office Software;

Mobility:

• ~ 25% of time will be on business trip

Other Special requirement:

• Proactive, energetic and customer-oriented Open mind, internal share experience with good team spirit;
• Result driven
• Accountability
• Learning agility
• Team work

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Marketing Support

     

DIVISION:

ANI International Nutrition

        

LOCATION:

China > Shanghai : 388 W. Nanjing Road, Ciros Plaza

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Not specified

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Not Applicable