Sr. Director Sales, Pure Play, North America

Posted:
3/25/2026, 7:45:33 AM

Location(s):
West Coast, New Zealand

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Sales & Account Management

Workplace Type:
Remote

Job Summary

The Sr. Director Sales, Pure Play North America (NA) is responsible for driving long term strategic growth and brand awareness across all categories through pure play relationships including Amazon, Zappos, Orva and related digital sites. This role will lead KEEN’s Pure Play Sales team’s efforts and partner with cross functional teams to create and deliver assortments, segmentation, inventory management, and brand elevation within our business categories to achieve pure play objectives and revenue. This role will lead the North America Pureplay team responsible for the operating income for Outside and Utility.

Essential Functions

Description

  • Designs and delivers on long range strategic growth plans by business and season that achieve pure play revenue, operating income and overall performance for North America.
  • Plays key leadership role in collaborations with Merchandising teams to deliver product assortments across categories that meet pure play sales objectives for key launches, seasons targets and site-specific promotions.
  • Accountable for Sales team inputs and insights for the monthly/seasonal forecasting process. Ensures direct reports are accurately forecasting/planning account needs and opportunities given marketing support and planned investments, current inventory levels, industry trends, competitive dynamics, and current sell through trends.
  • Must have intimately knowledge and understanding of the data analytics, marketing investments and program effectiveness, and inventory status of all products across all pure play accounts. Pulls insights from account feedback, industry/category trends, product sales data, and marketing campaign statistics and results. If Sales, Planning, and I&E (marketing) Pure Play team is not aligned, this role is responsible for raising this to the General Manager and in all key meetings within the monthly forecasting process for final decision.
  • Optimizes product mix to improve profitability and meet pure play revenue targets.
  • Oversees the development of and provides direct supervision to the North American account management team across Canada, the United States and any future expansions. Provides guidance and indirect supervision to the Inventory Sales Planning team.
  • Drives the Pure Play seller strategy and process improvements leveraging brand values in collaboration with the Market Place and Pure Play team, Sales, Legal, and other key stakeholders.
  • Assesses the North American pure play landscape and utilize performance data and insights to prioritize expansion opportunities that optimize and accelerate growth.
  • Leverages data to aligning pre-season bookings with annual and long-range plans, meet monthly product shipping goals, and manage profit and loss.
  • Identifies opportunities to maximize pure play business growth, manage cost and increase brand awareness.
  • Determines long range planning strategy with Global Marketplace team to align with Corporate initiatives.

Please note this job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without cause.

Qualifications

  • Bachelor's Degree in Business, Marketing, Management, or related field required.
  • Master's Degree in Business Administration or equivalent advanced degree preferred.
  • Minimum ten (10) years of experience in sales, account management or related field. Experience in footwear industry preferred.
  • Minimum three (3) years of key account management experience in digital or eCommerce Pure Player marketplace.

Any equivalent combination of experience and education which clearly indicates the ability to perform the essential functions of the position may substitute on a year for year basis.

Knowledge, Skills, and Abilities

  • Documented experience working successfully in complex global organizations, satisfying the needs of diverse constituents, and often working under the pressure of competing and sometimes conflicting priorities.
  • Advanced skills in Microsoft Office applications and expert level skills in Excel, management and manipulating data.
  • Advanced verbal, written, and presentation skills with the ability to communicate at all levels of the organization.
  • Sophisticated people and management skills with proven ability to coach and build teams.
  • Ability to multi-task in a fast-paced environment.

ravel Required: Yes, up to 20% of the time.

Base Salary: $205,000.00 - $215,000.00

This range represents the low and high ends of this position's anticipated base salary range. The actual base salary will depend on numerous factors such as experience, knowledge, skills, and location. Our base salary is just one component of our competitive total rewards strategy, which includes numerous benefits and perks as well as specific health and welfare benefits.

Why Work at KEEN:  Driven by a passion for life outside, KEEN is a values-led, independently owned brand from Portland, Oregon, that’s on a mission to create original and versatile products, improve lives, and inspire outside adventure. Founded in 2003, KEEN launched a revolution in the footwear industry with the introduction of the Newport adventure sandal and has donated more than $18 million to non-profit organizations and causes around the world to promote responsible outdoor recreation, including conservation efforts to protect open spaces. KEEN strives to show the world through its products and its actions that a business for good can actually be good for business. By giving back, reducing impact, and activating communities and individuals to protect the places where we work and play, KEEN puts its values in motion and takes action to leave the world a better place.  

Fuerst Group, KEEN, and Chrome are equal opportunity employers.  We value an inclusive and diverse community. Qualified candidates of all backgrounds are encouraged to apply and will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.