Manager, Downstream Marketing - Hybrid

Posted:
9/19/2024, 5:26:41 PM

Location(s):
Portage, Michigan, United States ⋅ Michigan, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Hybrid

Work Flexibility: Hybrid or Onsite

As a Manager, Downstream Marketing on Stryker's Neurosurgical team, you will create and drive the brand implementation and sales support for NICO products.

This role is based and located in Kalamazoo, MI on a hybrid work schedule.

Who we want 

  • Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success. 
  • Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. 
  • Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. 
  • Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.  

What you will do 

  • Responsible for the product, program, or portfolio strategy 
  • Interpret competitive landscape and incorporate into marketing strategy 
  • Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc 
  • Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement 
  • Drive segmentation and targeting methods to improve commercial efficiency 
  • Establish pricing strategy that assures alignment with overall business goals and P&L drivers 
  • Establish metrics and goals/success criteria and milestones 
  • Conduct post-launch analysis and implements lessons learned 
  • Forecast sales while considering the market, product, and other valuable factors 
  • Demonstrate financial acumen 
  • Mentor, develop and influence across the business, intentionally building cross-divisional relationships 
  • Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy. 
  • Routinely make decisions which may affect immediate operations and have a divisional impact 

What you need 

  • Bachelor’s degree required 
  • MBA preferred 
  • 8+ years of work experience required 
  • 5+ years medical device or marketing/sales experience preferred 
  • Previous  experience with or familiarity with MIPS (minimally invasive parafascicular surgery), neurosurgery or neurovascular procedures preferred
  • Understanding of neurovascular procedures ICH  preferred

Travel Percentage: 40%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.