About GSK

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together. Our success absolutely depends on our people. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

About the role

We are seeking a Brand Manager – Vaccines to join our New Zealand Vaccines team in a highly visible and impactful role. You will lead the strategic shaping and delivery of brand plans across our vaccines portfolio, operating in a complex and highly dynamic environment.

This role goes beyond execution — you will play a key role in shaping brand strategy, translating insights into compelling multichannel campaigns, and partnering closely with cross‑functional teams to drive meaningful outcomes for patients and the healthcare system.

Your role will be varied and will include:

• Shaping and delivering brand strategy aligned with global direction and local market needs

• Leading end‑to‑end multichannel campaigns across consumer, primary care, specialist, government affairs and pharmacy channels

• Translating customer and market insights into impactful, compliant brand initiatives

• Partnering cross‑functionally to deliver campaigns on time, on budget and with measurable impact

About you

We are looking for a motivated and collaborative marketer with strong commercial acumen and an understanding of the healthcare environment. You will have experience in brand or product marketing and the ability to turn strategy into clear, actionable plans across multiple channels.

This role is suited to a brand marketer who enjoys shaping strategy and working in complexity.

You will need:

• Bachelor’s degree in business, marketing, science, health or a related field

• Experience in brand or product marketing within healthcare or a regulated environment

• Experience planning and executing multichannel campaigns

• Strong analytical, commercial and stakeholder‑management skills

Why join us?

At GSK, we challenge ourselves to get Ahead Together – to make a positive impact on global health; for growth; in an environment where people can thrive. Our culture inspires our performance.

By joining GSK, you’ll enjoy:

• A flexible and life‑friendly working approach, allowing you to do your best work
• Being part of a diverse organisation that reflects the communities we serve
• Development and progression at a global scale, with international opportunities
• 5 Feel Good Days and 1 volunteer day (in addition to annual leave)
• Option to purchase up to 4 weeks’ additional leave per year

*LI‑GSK

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.                                                                                                                                   

We are committed to creating an inclusive workplace and providing equal opportunities for all applicants and would like to understand what adjustments might be necessary for anyone to present their best self at interview.   

If you need any adjustments to the recruitment process to help you demonstrate your strengths and capabilities, contact [email protected]. Please note this email is for adjustment requests only; for other enquiries please use our standard contact channels.

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