Marketing Operations Specialist II

Posted:
9/16/2024, 5:00:00 PM

Location(s):
Seattle, Washington, United States ⋅ Washington, United States

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing ⋅ Operations & Logistics

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 
 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

Marketing Operations Specialist II

We are looking for a passionate marketing campaign ops problem solver who wants to join a best-in-class marketing organization that is innovating and pushing the limits of what Martech can do.  As a Marketing Campaign Operations Specialist at F5, you will be central to the heart of marketing and reaching our business goals while bringing your hands-on skills, expertise in Marketo and related MarTech to effectively bring our marketing programs to life. You love systems, processes, data, and have an exceptional attention to detail.   

  

The ideal candidate will be process-driven and detail oriented. As part of the growing demand generation team, the Marketing Campaign Operations Specialist will own Marketo campaign builds and execution projects to grow our revenue engine. The ideal candidate is looking for growth, learning opportunities, and enjoys a work environment that builds strong problem-solving skills and cross-functional collaboration.   

PRIMARY RESPONSIBILITIES:

  • Build a strong trusted partnership with marketing stakeholders including demand generation, field marketing, integrated programs, events, and partner marketing.
  • Drive program execution through build, testing, deployment, and measurement while providing campaign optimization recommendations
  • Act as the primary point of contact for marketing stakeholders for their campaign requests, ensuring best practices are followed to drive accurate and consistent reporting  
  • Support the marketing team by building Marketo programs. This includes email builds/sends, landing pages, list imports, webinars, event programs, etc.    
  • Maintain and own campaign calendar entries; identify potential audience overlap and drive corrective action  
  • Proactively identify areas of improvement in campaign operations to continually evolve our best-in-class marketing processes   
  • Troubleshoot and resolve operational issues; conduct post-mortems on campaign incidents  
  • Promote best practices on data governance and data hygiene within the MarTech stack  
  • Manage multiple projects within our Wrike tool, while keeping tasks up to date to ensure smooth communication and transparency with stakeholders  
  • Provide QA and support for email campaign builds and other marketing efforts via Marketo (lists, workflows, template management, etc.) 
  • Keep documentation for marketing operations processes and systems to up to date where necessary

REQUIRED SKILLS EXPERIENCE and QUALIFICATIONS:

  • 2-4+ years of proven Marketo experience managing operational responsibilities such as: webinars, events, newsletters, email blasts, and other campaign operations programs  
  • Marketo certification preferred
  • Bachelors degree in a business or technical field preferred 
  • Spanish language proficiency a plus
  • SFDC experience a plus  
  • Comfortable working with project management tools such as Wrike, JIRA, etc
  • Experience working with ‘Integrate’ paid media campaign platform (or similar) is a plus 
  • Customer service oriented while delivering top notch quality campaigns to marketing stakeholders  
  • Maintain extreme attention to detail while managing multiple projects and interacting with multiple stakeholders  
  • Team player with outstanding interpersonal, verbal, and written communication skills  
  • Strong process documentation and knowledge transfer skills 
  • Self-directed, taking initiative to work toward identified marketing objectives  

#LI-Hybrid  

#LI-AC9

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual U.S. base pay range for this position is: $71,783.00 - $107,675.00

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice. 

Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination.  F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting [email protected].