Assistant Manager I, PR & Corporate Communications

Posted:
11/25/2024, 3:26:43 PM

Experience Level(s):
Junior ⋅ Mid Level

Field(s):
Growth & Marketing

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives. 

So if you believe in inspiring a better future, read on.

About the Role

The Assistant Manager, PR & Corporate Communications is responsible for developing and executing public relations strategies that enhance the company’s image and brand reputation. This role supports the Head of Marketing Communications in managing internal and external communications, handling media relations, and contributing to corporate social responsibility (CSR) initiatives. The primary objective is to ensure consistent, effective communication that aligns with the company’s goals and values.

1. Public Relations Strategy & Execution

  • Develop and implement PR strategies, including media relations and press releases, to enhance the company’s public image.
  • Maintain strong relationships with media outlets and manage press coverage to ensure positive representation.

2. Internal Communications

  • Manage internal communication initiatives, such as newsletters and company announcements, to ensure alignment and engagement across the organization.

3. External Communications

  • Support the Marketing Communications Head in preparing content for awards submissions, external communications, and other PR-related tasks.
  • Develop and manage external communication strategies, including press releases, speeches, and external newsletters.
  • Ensure all external messaging aligns with the company's brand voice and strategic goals.
  • Collaborate with the digital marketing team to create and manage digital content, including blogs, web copy, and social media posts that support PR and communication goals.
  • Ensure consistency in messaging across all digital platforms and optimize content for engagement and reach.

4. CSR & ESG Initiatives

  • Work with the Head of Marketing Communications to integrate CSR and ESG initiatives into the company’s communication strategies. 
  • Support the execution of corporate responsibility projects that enhance the company’s reputation.

6. Other Supports 

  • Performs other responsibilities and duties periodically assigned by the supervisor in order to meet operational and/or other requirements.
  • Oversee the development and execution of corporate merchandise strategies to ensure they align with brand guidelines. 
  • Manage the procurement and distribution of promotional materials.
  • Assist in the planning and execution of corporate events, ensuring they align with the company’s PR and communication strategies.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.