Digital Strategist Job Description

Full-time position, Oklahoma City

 

Overview:

We are seeking a talented and experienced senior Digital Strategist to join our team and play a vital role in developing and executing innovative strategies for our clients. The ideal candidate will have a deep understanding of digital content creation, distribution, and optimization across various channels and platforms.

 

Responsibilities:

• Collaborate with Client Strategists, Technologists, and Creative Team to develop comprehensive strategies that align with clients' goals and objectives
• Conduct audience research and analysis to identify opportunities and inform content creation
• Develop and manage editorial calendars, ensuring a consistent flow of high-quality, engaging content across all digital channels
• Develop influencer engagement strategies, working with internal team to identify good brand fits and execute effective influencer campaigns
• Write, edit, and optimize content for various formats, including blog posts, articles, social media, email campaigns, and landing pages
• Collaborate with design and video teams to create visually compelling content 
• Stay up-to-date with the latest digital marketing trends, best practices, and technologies, and apply them to client strategies
• Demonstrate deep knowledge of analytics and data
• Manage paid and owned distribution channels for clients
• Craft and execute digital crisis communication plans in collaboration with PR and Client Strategy teams
• Monitor and analyze content performance metrics, providing regular reports and recommendations for improvement

 

Requirements:

• Minimum of 5 years of experience in digital content creation and strategy, with a proven track record of success
• Bachelor's degree in Marketing, Communications, Journalism, or a related field
• Exceptional writing and editing skills, with the ability to adapt tone and style for different audiences and platforms
• Deep understanding of SEO, content optimization, and digital distribution channels
• Proficient in using content management systems (CMS), social media platforms, and analytics tools
• Strong project management skills, with the ability to manage multiple content initiatives simultaneously
• Collaborative mindset, with the ability to work effectively with cross-functional teams and stakeholders
• Creative thinker, with the ability to generate fresh ideas and approaches to content creation and distribution
• Familiarity with AI-powered content creation tools and techniques is a plus
• Preferred: Knowledge of influencer best practices and trends, along with experience working with influencers, including identifying, vetting, managing relationships, and developing and executing influencer marketing strategies that align with client goals and objectives

 

If you are a passionate storyteller, a strategic thinker, and have a proven track record of developing and executing successful digital strategies, we'd love to hear from you. 

 

About Saxum

Saxum is an integrated agency driven by purpose. We make meaningful and measurable impact when it counts the most.

Our values are BOLD:

• Brave - We speak up, stand up, and act when others stand still
• Original - We champion new ideas and embrace unique perspectives
• Lively - We love our work and celebrate our community
• Driven - We move with a constant sense of urgency

Saxum offers professional and personal benefits, including health, dental, and short-term disability insurance, a generous PTO plan, an IRA retirement plan, and other benefits.