Who we are looking for: 

VML is seeking a Program Manager with a breadth and depth of expertise to champion omnichannel work for a large dealer group in the automotive and NASCAR space. This is an exciting opportunity to lead the delivery of innovative solutions bringing together creative, data and technology across the entire customer journey for a new business win over an existing client. 

As Program Manager, you are responsible for leading talented teams to understand client needs, market forces and consumer sentiments to deliver effective solutions. You will be accountable for ensuring all project deliverables are of high-quality, completed on time and on budget, and are aligned with the brand’s goals. You are able to maintain the broad vision required for executing a project, including strategic thinking and leadership from beginning to end, as well as the talent for overseeing all the small details that add up to fulfilling our commitment to client satisfaction and project requirements.  

To be successful in this role, you must possess agency experience in integrated marketing, building digital experiences and creating compelling content. You have a strong creative sensibility, a genuine interest in user-centered design, and a hands-on understanding of content production for all channels. The ideal candidate is an innovator excited to roll up their sleeves and get into the details to build processes that drive business. 

What you'll do: 

• Work | Deliver work that is excellent, on time, on budget and goes beyond the brief. You will be responsible for setting up plans and processes that drive projects forward and ensure successful delivery with high client satisfaction. 
• Collaborate | Motivate, direct and challenge teams to produce great work. Partner with an established Account team for client-facing duties. Work with cross-functional teams across different departments such as Creative, Strategy, Connections, Data & Technology, etc. that are collaborative, efficient and high-functioning. 
• Process | Establish and manage program communication and process. You will set up the appropriate structure and tools to ensure successful collaboration and engagement across agency and client teams. 
• Financials | You will be responsible for project estimation, planning and profitability. You will build detailed project plans; manage resource allocations; and report on project status, burn rates, budgets and reconciliations to agency and client stakeholders. 

Who you are:  

• A builder | You are process-oriented and an innovator with a strong point of view and distinct voice. You have the ability and appetite to create and bring people together and inspire solutions. 

• Open and collaborative | Our team is close-knit and supportive and we’re working with a lot of unknowns – you must be an advocate of environments that are comfortable with ambiguity, positive and encourage collaboration. 

• Ego-less | We all wear the hats that need wearing, it’s a mentality that makes the team successful. 

What you'll need: 

• 5-7+ years of project leadership experience in advertising or marketing communications in a client-facing role, ideally at a creative agency or similar.
• Strong understanding of end-to-end process for delivery in digital marketing channels.  
• Proven track record in driving delivery of digital content creation solutions, preferably utilizing various AI agents and tools for asset creation. 
• Knowledge of social and mobile content creation and requirements for different channels.
• Customer experience and journey mapping, e-commerce, retail and consumer brand marketing experience are highly desired. Good understanding of emerging web standards, user-centered design (UX / UI), optimization and search practices. 
• Experience working on large-scale integrated, omnichannel programs with multiple parallel work streams and diverse teams (UX, Tech, Strategy, Creative, Account, Research and Data) across remote offices. 
• High EQ and the ability to read what a team needs to help motivate them. 
• Self-motivated and driven to build and create great work.