Digital Media Strategist (Senior) - CO

Posted:
9/17/2024, 10:30:05 AM

Location(s):
Bogota Capital District - Municipality, RAP (Especial) Central, Colombia ⋅ RAP (Especial) Central, Colombia

Experience Level(s):
Senior

Field(s):
Growth & Marketing

About Us:

WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.

Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Movado Watches and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.

About you:

Are you interested in expanding a career in digital marketing? The WITHIN team is growing, and we’re hiring for Digital Media Strategists who are willing to take the lead across multiple digital marketing channels to meet goals at the intersection of performance and branding. This is a unique opportunity in a rapidly expanding company. 

Responsibilities will include and are definitely not limited to:

  • Working with a portfolio of clients
  • Oversee the planning, execution, and optimization of integrated digital marketing campaigns across social media, search, and display channels
  • Optimizing account performance using data insights, A/B testing, and consumer research
  • Client communication (written & verbal)
  • Working across multiple teams to design and execute marketing strategies that align with client goals and business objectives
  • Producing meaningful marketing KPI dashboards and delivering cross channel performance reports with actionable insight
    • Analyzing cross-channel performance data and extracting actionable insights
    • Note, This is not a data scientist or analyst role, but the role does work regularly with data, including basic analyses & projections
  • Implementing proprietary technology and best practices
  • Delivering creative & copy recommendations to clients based on historical performance
  • Working closely with, mentoring, and developing junior team members

Qualifications and Experience: 

  • At least 1–2 years of experience in Digital Marketing, preferably Facebook & Google Ads, is REQUIRED.
    • Please see here for our opening for the role that does not require any prior experience
  • Bachelor’s Degree or equivalent experience
  • General business acumen
  • Desire to work in a deadline-oriented environment 
  • Interest in pursuing a career in performance oriented digital marketing
  • Working knowledge of Excel (conditional statements, pivot tables and vlookups)
  • Full professional proficiency (written and spoken) of the English Language

Our interview process includes, but is not limited to, the following:

  • Cognitive Aptitude and Typing Test
  • Logic assessment on Excel

We offer a competitive salary and benefits based on ability level, including:

  • Base salary DOE
  • Unlimited vacation policy
  • Monthly phone/internet and food stipend
  • Health insurance coverage
  • Professional Development Program
  • Hybrid work (Bogotá, Colombia)

Note. Please submit your resume in English.