Position Summary 

We are seeking a strategic and results-driven Director of eTail to lead and scale our digital commerce partnerships. This strategic leader will oversee multiple strategic partners driving stepwise year-over-year growth across assisted and digital transactions. This leader will sharpen our point of view on driving growth within key audiences and market segments including Movers and Property Management Solutions across MDU and SFU. Additionally, this leader will be charged with exploring opportunities for additional cross-industry partnership and collaboration to scale Residential WiFi and Mobile growth. The ideal candidate will bring deep expertise in e-commerce, digital merchandising, and partner management.  

Key Responsibilities 

Strategic Leadership 

• Develop and execute the eTail strategy aligned with company growth objectives. 

• Lead cross-functional initiatives to expand eTail presence into new markets and verticals. 

Budget & Performance Management 

• Oversee day-to-day channel performance and escalate any shifts in trajectory to ensure performance recovery and delivery. 

• Own and manage a significant budget and partner with Finance to ensure timely reconciliation. 

• Team closely with performance management and analytics organizations, as well as enterprise business intelligence, to ensure pacing against targets and validate key growth assumptions as channel scales. 

• Leverage AIML, advanced analytics, segmentation, and experimentation (e.g., A/B testing) to optimize merchandising and conversion strategies. 

Partnership Development 

• Manage relationships with existing eTail providers and identify opportunities for expansion. 

• Build and nurture strategic partnerships across Property Management Solutions and third-party platforms. 

• Co-create joint marketing and enablement programs with strategic partners to drive awareness and demand. 

• Liaise closely with internal Development, Finance, and Legal teams to bring new processes to market. 

Operational Excellence 

• Collaborate with internal teams (Sales, Marketing, Product, Finance) to ensure seamless execution of all GTM priorities across eTail partner sites. 

• Drive innovation in merchandising, pricing, and digital/assisted experience to enhance customer engagement and maximize conversion rate. 

• Influence customer journey mapping and experience design across digital and assisted channels to ensure frictionless engagement and conversion. 

• Support own-team, internal technology teams, and partner technology teams in triage of technical issues, aiding in timely resolution. 

• Evaluate and pilot emerging technologies (e.g., AI-driven personalization, chatbots) to enhance digital experience and scale operations. 

 
Team Leadership 

• Partner effortlessly across broad array of teams within Comcast Connectivity and Platforms. 

• Foster a culture of accountability, agility, and continuous improvement.  

• Lead and mentor direct report. 

Desired Qualifications 

• 10+ years of experience in e-commerce, digital retail, or strategic partnerships. 

• Proven success managing large budgets and scaling eTail or digital operations. 

• Strong analytical skills with experience in performance tracking and optimization. 

• Proven track record of managing $50M–$100M+ annual budgets and driving growth and operational excellence. 

• Outstanding partnership skills; is someone others are eager to work with. 

• Excellent communication and negotiation skills. 

• Visionary thinker with a bias for action. 

• Comfortable navigating ambiguity and driving change. 

• Collaborative leader who thrives in a matrixed environment. 

• Bachelor’s degree required; MBA or equivalent preferred.