Strategy:

• 1. Support product marketing manager on the annual strategic planning process including the development of business strategy, innovation and China business plan from ELDS product view.

• 2. Create plans and ensure implementation of the local go-to-market strategy with existing offer by related policies/ actions/ promotion tools aligning with global strategy and based on global and local landscape.

• 3. Contribute offer strategy in bidding, channels, partnership, specification, commercial policy, sales performance

Target:

• 1. Support strategic marketing manager on DOE 

• 2. Achieve product marketing targets and budgets in assigned product line, and business plan for achieving the target is necessary

Marketing intelligence 

• 1. Highly specialized observing market dynamics and competition. Operational excellence in 4P marketing approaches.

• 2. Conduct competition analysis on overall market, specific segments and competitors/ players

• 3. Support MI team for MDS reports, etc.

Promotion

• 1. New offer ramp-up, launching and promotion efforts to contribute to growth

• 2. Efficiently support/training/promote assigned product and product strategy to product promotion team in PMD, EP sales team

Product:

• 1. Operational excellence in 4P marketing approaches.

• 2. Drive feedback offer requirement from demand side to improve offer competitiveness to achieve growth target

• Minimum of bachelor’s degree in engineering is required
• Master’s degree is plus
• Excellent presentation skills
• Good English written and oral communication skills required  
• Minimum of 5 years of MV Products are preferred
• Prior technical training or presentation experience
• Very good knowledge and understanding of MV switchgear product
• PC skills, good command of Microsoft Office

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