Application Lead

Posted:
11/21/2024, 3:55:31 PM

Location(s):
Rajasthan, India ⋅ Madhya Pradesh, India ⋅ Indore, Madhya Pradesh, India ⋅ Jaipur, Rajasthan, India

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing

Project Role : Application Lead
Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact.
Must have skills : Salesforce Marketing Cloud
Good to have skills : NA
Minimum 7.5 year(s) of experience is required
Educational Qualification : 15 years of full time education

Key Responsibilities : 1 Collaborate with cross-functional teams, including Business, Marketing, Product and data science to identify personalization opportunities. 2 Develop and implement Salesforce Marketing Cloud Personalization strategies and campaigns. 3 Configure and validate Campaigns on the website and Apps through MCP. 4 Implement Site mapping changes on the website/App and Catalogue changes in MCP backend. 5 Monitor and report on the performance of campaigns, providing insights for continuous improvement. Train and support team members on using Marketing Cloud Personalization and best practices. 6 Provide technical support and troubleshooting for any issues related to Salesforce Marketing Cloud Personalization. 7 Provide overall administrative functions with Salesforce Marketing Cloud Personalization. This includes managing roles and permissions and onboarding new users. Technical Experience : 1 Excellent technical expertise in Salesforce Marketing Cloud MCP 2 Good to have Salesforce Marketing Cloud modules Email Studio, Automation Studio, Journey Builder, Analytics Builder 3 Good hands on experience with AMPScript, SQL 4 Good to have exposure in SSJS, API integration 5 Knowledge in Coding Best Practices 6 Good to have Experience in Agile planning and development Professional Attributes : 1 Team player, ability to work independently and assist juniors  2 stakeholder management skills, people management, good communication Educational Qualification: 15 years of full time education

15 years of full time education

About Accenture

Accenture is a leading global professional services company that helps the world’s leading organizations build their digital core, optimize their operations, accelerate revenue growth and enhance services—creating tangible value at speed and scale. We are a talent- and innovation-led company with 774,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com 

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Accenture

Website: https://accenture.com/

Headquarter Location: Dublin, Dublin, Ireland

Employee Count: 10001+

Year Founded: 1989

IPO Status: Public

Last Funding Type: Grant

Industries: Business Information Systems ⋅ Construction ⋅ Consulting ⋅ Information Services ⋅ Information Technology ⋅ Infrastructure ⋅ Management Consulting ⋅ Outsourcing