Publicist

Posted:
9/24/2024, 1:41:30 PM

Location(s):
Taipei, Taiwan

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

General Summary:

To best amplify global Publicity strategy and ensure local executions by maximising exposure across all media. Responsibilities include maintaining press relationships, writing press releases, coordinating junkets, securing media placements, and organizing press screenings and premieres. Be a good team player.

Key Responsibilities:

Publicity (Traditional, Digital, Social media)

  • Pitch key media and secure online placement of trailers, one sheet arts, film clips, editorial features, reviews, talent interviews etc. for upcoming films

  • Planning and implementing publicity campaigns including press releases and local events, and collaborations of local film distributions

  • Maintain and manage press lists, relationships with key press, entertainment sites, influencers, and WB’s journalist portal, ensuring up-to-date film assets and regular updates to press, media partners, and ticketing sites.

  • Collaborate with creative agencies on the translation & adaptation of localized materials (e.g. production notes, stories, Q&A etc.)

  • Collate post-screening reaction, press review and other publicity reports for each movie release

  • Monitor online movie ratings, buzz index and netizens’ reviews or word of mouth as well as competitor’s publicity activities, analyze the impact of publicity strategy and adjust as needed

  • Manage talent tours, press junkets, premieres and screenings activities

Promotions

  • Pitch and foster media promotions

  • Coordinate book publisher or soundtrack publisher promotions including necessary approval process

Experience required:

  • College graduate

  • 5 years working experience in publicity field, entertainment experience is a plus

  • Excellent English communication skills, both written and verbal

  • Excellent interpersonal skills with confident public speaking ability

  • Proficient in Microsoft Office (Outlook, Power point, Word, Excel)

  • Strong understanding of social media and internet culture

  • Excellent analytical skills and experience with online analytics tools (e.g., Google Analytics, OP view)

  • A film lover is a plus

Competencies we are looking for:

  • Actively establish and maintain positive relationships with partners

  • Proficient in copywriting and content creation with a distinctive perspective and work collaboratively with team members to produce on-trend content.

  • Have a strong sense of time management to ensure the progress of the marketing timeline and the quality of the execution

  • Curious about the business and actively influences and contributes to discussions

  • Team-oriented personnel with good communication and project management skills

  • Creative thinking personnel who can bring fresh perspectives to the table

  • Credible and results driven

  • Role models WBD values

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/  along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at [email protected].