Career Area:

Sales

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

About Building Construction Products Division:

Caterpillar’s Building Construction Products (BCP) Division focuses on manufacturing and supporting small-to-medium-sized machines tailored for residential, commercial, and landscaping construction. Key BCP machinery includes skid steers, mini excavators, and backhoe loaders, designed for versatility and efficiency.

Role Summary:

As an Industry Representative you will consult with and enable dealers to market Caterpillar products and services and assist in the development of dealer sales capability within the Africa Region.

What You Will Do (Responsibilities):

• Deliver comprehensive, integrated solutions that address customer challenges by showcasing the full value of our offerings and aligning with customer operational objectives.

• Achieve or exceed business plan targets for sales and market share across machines, work tools, and Customer Value Agreements within the assigned territory.

• Manage and optimize the merchandising support budget for your territory to maximize impact and efficiency.

• Collaborate with dealers to develop strategies that enhance customer value propositions, driving both immediate results and long-term partnerships.

• Ensure product availability meets customer and industry needs by guiding dealers on effective demand and supply planning for inventory.

• Support dealers in tender processes by recommending the best combination of products and services to meet requirements, while managing the pipeline to ensure timely delivery.

• Work with dealer and Caterpillar marketing teams to create tailored, cost-effective campaigns that attract new customers and strengthen market presence.

• Contribute to regional retail and marketing strategies to align with overall business objectives.

• Champion safety across the region, promoting best practices and compliance in all activities.

• Maintain a strong understanding of market regulations and certification processes to ensure adherence and support customer compliance.

• Develop deep customer insights through regular site visits, active listening, and industry engagement to deliver relevant, impactful solutions.

What Will Put You Ahead (Preferred Skills):

• Relevant degree or equivalent professional experience demonstrating strong industry knowledge and expertise.

• Proven track record of success as an internal or external field representative within the construction equipment industry.

• Exceptional communication skills in French and English

• Experience in retail development and second-level dealer network management is considered an asset.

• Proficiency in Arabic would be considered an advantage.

• Ability to collaborate effectively with internal and external stakeholders, while also working independently when required.

• Demonstrated capability to handle complex assignments and deliver results under challenging conditions.

• In-depth knowledge of Caterpillar products, merchandising programs, and warranty practices and procedures (not mandatory)

What You Have (Basic Skills Required): 

• Proven ability to adapt to change by developing and leading strategies that align with evolving market needs.

• Experience in creating strategic roadmaps with dealers to drive sustainable growth and long-term success.

• Strong understanding of local customer trends and market dynamics, with the ability to build compelling business cases for future product offerings. 

• Strong team player, committed to achieving shared goals and fostering a collaborative work environment.

• Skilled in delivering foundational product training to dealer sales teams, ensuring knowledge transfer and improved customer engagement.

Additional Info:

• Must be able to travel up to 50% within the African region

• Relocation not offered

• Office-based: 5 days a week at our Abidjan Office

What We Offer

From day one, you’re set up to thrive at Caterpillar: onboarding support, strong mentorship, global exposure, competitive compensation, work‑life balance, and long‑term career growth in a Fortune 100 company.

You power our success, and we are committed to empowering yours.

Please frequently check the email associated with your application, including the junk/spam folder, as this is the primary correspondence method. If you wish to know the status of your application – please use the candidate log-in on our career website as it will reflect any updates to your status.

NB: The panel cannot make assumptions when shortlisting therefore please demonstrate your qualifications and experience on your CV relevant to the criteria outlined.

Pending the number of applications, the criteria for the position may be enhanced to facilitate shortlisting.

We value authenticity and encourage candidates to submit original, personally crafted responses throughout our hiring process. Use of AI-generated content may disadvantage your application.

About Caterpillar 

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and providing financing and related services through our Financial Products segment. 

This position requires working onsite five days a week.

 

Visa Sponsorship is not available for this position.

Posting Dates:

April 1, 2026 - April 10, 2026

Caterpillar is an Equal Opportunity Employer.  Qualified applicants of any age are encouraged to apply

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