Performance Specialist / Coordinator

Posted:
3/28/2024, 9:43:06 AM

Location(s):
Buenos Aires, Argentina

Experience Level(s):
Senior

Field(s):
Business & Strategy

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

Who we are looking for:

VML is looking for a curious, proactive, and self-driven Performance Specialist or Performance Coordinator who thrives on tackling challenges with data and crafting strategic performance analyses that add value. This role is an opportunity to join our expanding team at Martech Integrate Solutions. The selected candidate will be an integral part of a team dedicated to developing Martech solutions for various clients, primarily contributing to the regional project for a Multinational Company. 

As a Performance Coordinator, you'll spearhead strategic performance analysis of full-funnel campaigns at a regional level. Additionally, you'll be instrumental in devising and proposing optimizations and fresh activations based on performance insights and business needs.

We're seeking someone passionate about extracting strategic value from data, possessing analytical prowess, strategic vision, and a knack for generating deep, valuable insights, thereby becoming a pivotal member of our team.

What you’ll do:

  • Conduct comprehensive analyses of full-funnel campaigns, tracking key business KPIs across various channels. Identify consumer behaviors and market trends (regional and global benchmarks), conceptualize and propose new activations and optimizations, and pinpoint opportunities to enhance user experience and brand engagement.
  • Develop strategic recommendations and propose optimizations for campaigns and segmentations.
  • Dive deep into performance analysis and audience behaviors at a regional level to craft innovative proposals.

What you’ll need: 

  • 5+ years of experience in Campaign Performance roles or similar positions.
  • Have excellent interpersonal and communication skills.
  • Knowledge in Performance tools and latest technologies. (Social Media, CRM, Web, applications) 
  • Be highly motivated and well organized
  • Advanced level of english is a must

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

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