Contribute strategically to develop the ethical marketing plans for the year and lead execution for the same

Developing marketing and GTM plans for new launch and existing brands

Independently drive market shaping initiatives by focusing on execution of HCP (healthcare professional) education and promotion plans

Formulation of communication development for healthcare practitioners in coordination with creative agency

Building strong marketing programs to engage HCPs effectively. Execute with help of cross functional teams. Tracking and measuring the impact of the Marketing Programs.

Responsible to drive evaluate newer indications/opportunities to expand and grow business through continuous collaboration with ethical sales team

Ensure complete compliance to ethics & compliance SOPs, including timely submission of completed documents

Liaise with Market Research agencies to gather insights from consumers / Healthcare Practitioners to support Brand strategies and track Brand equity with consumers / HCPs

Independently handle overall brand projects to ensure marketing programs are driven consistently and in a high quality manner.