Position Summary

As a Junior Research Manager, you will support the research team in conducting market research studies and managing projects from inception to completion. You will collaborate closely with cross-functional teams, including marketing, product development, and sales, to provide insights and recommendations that drive business growth.

Role and Responsibilities

Key Responsibilities

Marketing Support & Content Creation

• Assist in developing and implementing marketing strategies for the region to achieve key business goals and KPIs.
• Support the creation of targeted content/assets using consumer insights.
• AI Familiarity & track record: Firm understanding of AI tools for content creation, formats, copywriting; Familiarity and experience with using AI platforms and tools for content adaptation optimization.

Performance Analysis

• Assist in monitoring and evaluating the performance of marketing initiatives and prepare reports for senior management.

Campaign Execution

• Assist in managing end-to-end campaign execution, including strategy development, monitoring, and evaluation.

Cross-Functional Collaboration

• Support collaboration with cross-functional teams to ensure consistent brand messaging across all touchpoints

Agency Coordination

• Support in managing agency relationships and assist in the selection process for advertising and marketing projects.

Skills and Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field from a reputable institution.

Experience: 4-6 years of relevant marketing experience, with proven track record and creative portfolio

Language Skills: Proficiency in English; knowledge of Southeast Asian languages and/or Korean is a plus.

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