Senior Product Marketing Manager, AI Business Unit

Posted:
9/24/2024, 9:01:39 AM

Location(s):
Massachusetts, United States ⋅ North Carolina, United States ⋅ Boston, Massachusetts, United States ⋅ Raleigh, North Carolina, United States

Experience Level(s):
Senior

Field(s):
Business & Strategy ⋅ Growth & Marketing

Workplace Type:
Remote

About the Job

The Artificial Intelligence (AI) Business Unit is looking for a Senior Product Marketing Manager ideally based in Boston, MA USA to join our team. 

The ideal candidate is a self-starter, excited about AI and ready to execute on multiple projects and deliverables at the same time. They will understand the AI market, the competition and customer pain points/problems and will use this information to help build a go-to-market strategy that is differentiated. 

This individual will also engage with both existing customers and prospects through our executive briefing centers and events to drive awareness and adoption of our AI portfolio that includes Red Hat OpenShift AI and RHEL AI.

What You'll Do

  • Enable sales teams with messaging/materials to drive pipeline/revenue

  • Collaborate with PM/TMM teams to ensure alignment in GTM approach

  • Provide other marketing teams with differentiated content & messaging so that they can execute on GTM plans

  • Help customers onboard quickly and fully understand the capabilities of our products

  • Collaborate with corporate marketing teams to help support execution of demand generation, references, events, digital campaigns, etc.

  • Be accountable for the success of product/feature launches

  • Create messaging and customer-facing materials that drive engagement and help drive pipeline/revenue

  • Lead launches of new products and/or capabilities

  • Create event strategy and bring in needed support teams to help execute

  • Write/create differentiated messaging and content for both outbound and inbound audiences

What You'll Bring

  • Ability to learn quickly in a fast-paced environment

  • Experience in driving complex projects to completion and on time

  • Passion and curiosity to learn more about the AI market

  • Experience with analyzing data to foster data-driven decisions

  • Experience leveraging excellent  written and verbal communication skills to tell compelling stories and write simple, consumable messaging 

  • Ability to synthesize technical information from a variety of stakeholders into a coherent story or message with clearly articulated business value

  • Understanding of different content needs for marketing funnel development as well as current martech practices to produce different kinds of content 

  • Excellent consensus building/driving marketing influence, critical thinking and problem solving skills

  • Experience with social media marketing 

  • Willingness to travel up to 25% for planning meetings, customer engagements, and conferences

Preferred Skills

  • Basic understanding of the AI market landscape and its associated technologies is preferred

  • Pragmatic Marketing and/or Product Marketing Alliance certifications are a plus

#LI-HM1

The salary range for this position is $116,550.00 - $186,350.00. Actual offer will be based on your qualifications.

Pay Transparency

Red Hat determines compensation based on several factors including but not limited to job location, experience, applicable skills and training, external market value, and internal pay equity. Annual salary is one component of Red Hat’s compensation package. This position may also be eligible for bonus, commission, and/or equity. For positions with Remote-US locations, the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience. 

About Red Hat

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates have the flexibility to choose the work environment that suits their needs from in-office to fully remote to office-flex. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact. Opportunities are open. Join us.

Benefits
●    Comprehensive medical, dental, and vision coverage
●    Flexible Spending Account - healthcare and dependent care
●    Health Savings Account - high deductible medical plan
●    Retirement 401(k) with employer match
●    Paid time off and holidays
●    Paid parental leave plans for all new parents
●    Leave benefits including disability, paid family medical leave, and paid military leave
●    Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more! 

Note: These benefits are only applicable to full time, permanent associates at Red Hat located in the United States. 

Diversity, Equity & Inclusion at Red Hat
Red Hat’s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from diverse backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions of diversity that compose our global village.

Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.


Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.

Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application, email [email protected]. General inquiries, such as those regarding the status of a job application, will not receive a reply.