Data Engineer will own the setup, management, deployment, and tracking of complex multi-channel marketing campaigns while also taking responsibility for designing and implementing scalable data solutions. You will be the go-to expert for both campaign management and data extraction, helping to optimize processes, troubleshoot issues, and improve automation to deliver impactful results for our clients.

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You will: 

• Design and create segments using SQL for complex multi-channel journeys, including dynamic content and trigger-based deployment.
• Automate manual processes and continuously improve the efficiency of existing automation using SQL, Python, and other relevant tools.
• Monitor campaign deployments & deliverability, troubleshoot, and resolve issues promptly.
• Analyze documentation and propose data extraction solutions; write code to interact with APIs for data download/upload.
• Work with the Marketing Sciences team to set up, track campaigns, and collaborate with the development team to productionalize code.
• Own the campaign implementation, management, and monitoring on platforms such as Adobe Campaign Classic, Salesforce Marketing Cloud, Adobe Journey Optimizer, Pega, and Braze.
• Provide solutions to current data issues while ensuring scalability and efficiency.
• Collaborate with agency, vendor, partner, and client stakeholders to develop and execute marketing campaigns.
• Communicate with internal stakeholders regarding results, deliverables, and statuses of programs and initiatives.
• Assist in tagging and data infrastructure design to enhance marketing and business analytics.
• Stay up to date on industry news and advanced analysis techniques while driving process improvement excellence.

You have: 

• Bachelor’s Degree.
• English proficiency (B2+/C1).
• 3-5 years of experience using SQL, Python, or working with APIs for data extraction.
• 3-5 years of experience designing ETL solutions.
• Knowledge of cloud computing technologies like Salesforce, Databricks, Azure, Snowflake, and AWS.
• Strong analytical mindset with exceptional reporting skills and attention to detail.
• Experience with HTML, CSS, SSJS, and personalization in campaign tools.
• Excellent communication skills with experience working in cross-functional teams across different organizations.
• Proven experience in campaign management on platforms like Salesforce Marketing Cloud, Adobe Experience Platform, Pega, or Braze is a PLUS.
• Strong project management and customer relationship skills.
• Demonstrated ability to quickly learn and apply knowledge across a wide range of subjects.

What We Offer:

• Competitive benefits packages
• Vacation, compassionate leave, sick days, and flex days
• Access to online services for families and new parents
• End of year closure days (not deducted form vacation balance)
• Diversity and Inclusion Board with 12 affinity groups
• Internal learning and development programs
• And more…

At Critical Mass, we value our employees and offer competitive compensation and benefits packages.  If you’re looking for a challenging and rewarding opportunity to make a significant impact on the lives of our employees, we encourage you to apply for this exciting position today!

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.