Skill required: Marketing Operations - Content management
Designation: Creative Production Senior Analyst
Qualifications:Any Graduation
Years of Experience:5 to 8 years
About AccentureAccenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? • Upload, manage, and validate digital product content across eCommerce platforms, retailer portals, or Product Information Management (PIM) systems.
• Collaborate with creative, copywriting, and brand teams to ensure content alignment and readiness.
• Conduct quality checks and validations to ensure content accuracy on retailer websites post-publish.
• Map product attributes based on retailer-specific requirements and support channel-specific formatting.
• Track and log status updates, content publishing progress, and exceptions using Excel trackers or internal tools.
• Ensure consistency with brand tone, visual standards, and retailer specifications across categories.
• Document and update workflow processes, SOPs, and operational guides as needed.
• Identify content gaps, publish errors, or workflow inefficiencies and escalate appropriately.
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In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results.
Organize, categorize and publish content and information using specific tools and channels, for use by different groups and individuals within the organization.
What are we looking for? • Strong attention to detail and accuracy.
• Good understanding of eCommerce platforms (Amazon, Walmart, Nykaa, Flipkart, etc.) and their content guidelines.
• Familiarity with syndication platforms or PIM tools (Salsify, Syndigo, Alkemics, STEP, Informatica, etc.) is a plus.
• Strong command of MS Excel and ability to manage trackers; MS Access is a plus.
• Ability to handle multiple tasks and tight deadlines in a high-pressure environment.
• Clear written and verbal communication skills.
• Highly organized, self-motivated, and dependable.
• Open to working from the office in rotational or fixed shifts.
Roles and Responsibilities: •In this role you are required to do analysis and solving of increasingly complex problems
• Your day to day interactions are with peers within Accenture
• You are likely to have some interaction with clients and/or Accenture management
• You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments
• Decisions that are made by you impact your own work and may impact the work of others
• In this role you would be an individual contributor and/or oversee a small work effort and/or team
• Please note that this role may require you to work in rotational shifts
Any Graduation
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.
Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.