Job Description:
- Conduct regular team meetings and serve as Agile Project Manager for bi-weekly team sprints.
- Serve as subject matter expert for Merkury; Advise marketing brand managers, media planners/buyers, and publishing partners on best practices for analyzing and refining target audience segmentation using Merkury to achieve goals;
- Provide service and product support to users.
- Facilitate timely delivery of a marketer’s target audience(s) to external adtech/martech partner technologies, confirm successful delivery with the marketer and troubleshoot issues.
- Identify and report any issues relating to platform user-experience or audience syndication and work with developers conduct tests and troubleshoot.
- Manage data transfers between client/partner repositories Merkury, ensuring data meets technical specifications and complies with company data security policies.
- Monitor and report on KPIs for support team operations identify compliance gaps, perform data hygiene, surface key findings and business intelligence, and identify inefficiencies.
- Publish and maintain product documentation to increase usability and adoption.
- Capture technical requirements for product enhancements and feature requests, document in JIRA, and advocate on behalf of end-users.
Must have the following skills and experience to perform the above-mentioned tasks:
- Experience in the marketing industry with audience research and strategy, media-buying and planning, marketing and advertising technology, media reporting, and audience insights.
- Experience working with Personally Identifiable Information (PII) and Sensitive Personal Information (SPI) data in accordance with applicable laws, corporate policies, and best practices.
- Experience with adtech/martech platforms including Meta Ads, The Trade Desk, X/Twitter Ads, Google Ads, Google DV360, Google Ad Manager, Yahoo Ads, Index Exchange, Magnite, LiveRamp, Adobe Audience Manager, Xandr Invest, Experian, Freewheel, Open X, Clinch, Snowflake, and Amazon Web Services.
- Experience using command line interface tools (CLI), creating RESTful API requests via Postman, and executing database queries in SQL.
- Experience with Agile methodology for software development and JIRA.
- Experience with Salesforce CRM, Zendesk and SFTP; and Experience with Microsoft Excel, Power Query, Power BI, and PowerPoint.
- Requires a Bachelor’s degree or foreign equivalent in Marketing, Advertising, Communications, or related field.
- Five (5) years of experience as a Market Research Analyst or related occupation.
- Conduct regular team meetings and serve as Agile Project Manager for bi-weekly team sprints
- Serve as subject matter expert for Merkury.
- Advise marketing brand managers, media planners/buyers, and publishing partners on best practices for analyzing and refining target audience segmentation using Merkury to achieve goals.
- Provide service and product support to users.
- Facilitate timely delivery of a marketer’s target audience(s) to external adtech/martech partner technologies, confirm successful delivery with the marketer and troubleshoot issues.
- Identify and report any issues relating to platform user-experience or audience syndication and work with developers conduct tests and troubleshoot.
- Manage data transfers between client/partner repositories Merkury, ensuring data meets technical specifications and complies with company data security policies.
- Monitor and report on KPIs for support team operations identify compliance gaps, perform data hygiene, surface key findings and business intelligence, and identify inefficiencies.
- Publish and maintain product documentation to increase usability and adoption.
- Capture technical requirements for product enhancements and feature requests, document in JIRA, and advocate on behalf of end-users.
Must have the following skills and experience to perform the above-mentioned tasks:
- Experience in the marketing industry with audience research and strategy, media-buying and planning, marketing and advertising technology, media reporting, and audience insights.
- Experience working with Personally Identifiable Information (PII) and Sensitive Personal Information (SPI) data in accordance with applicable laws, corporate policies, and best practices.
- Experience with adtech/martech platforms including Meta Ads, The Trade Desk, X/Twitter Ads, Google Ads, Google DV360, Google Ad Manager, Yahoo Ads, Index Exchange, Magnite, LiveRamp, Adobe Audience Manager, Xandr Invest, Experian, Freewheel, Open X, Clinch, Snowflake, and Amazon Web Services.
- Experience using command line interface tools (CLI), creating RESTful API requests via Postman, and executing database queries in SQL.
- Experience with Agile methodology for software development and JIRA; Experience with Salesforce CRM, Zendesk and SFTP.
- Experience with Microsoft Excel, Power Query, Power BI, and PowerPoint.
Requires a Bachelor’s degree or foreign equivalent in Marketing, Advertising, Communications, or related field and at least five (5) years of experience as a Market Research Analyst or related occupation.
At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
The annual salary range for this position is $122,824-$152,662/year . Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
- Medical, vision, and dental insurance,
- Life insurance,
- Short-term and long-term disability insurance,
- 401k,
- Flexible paid time off,
- At least 15 paid holidays per year,
- Paid sick and safe leave, and
- Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
#LI-hybrid #LI-JH2
Location:
Brand:
Time Type:
Full time
Contract Type:
Permanent