At Elara Caring, we have a unique opportunity to play a huge role in the growth of an entire home care industry. Here, each employee has the chance to make a real difference by carrying out our mission every day. Join our elite team of healthcare professionals, providing the Right Care, at the Right Time, in the Right Place.

Job Description:

Director of Market Operations & Growth, Personal Care 
Sallisaw, Oklahoma | Full-Time | On-Site

Build a Business. Lead a Team. Make an Impact.

At Elara Caring, we believe the best care happens at home—and we’re looking for a dynamic, entrepreneurial leader to take ownership of a local market and build, grow, and lead a high-performing home care operation.

This is not just a leadership role — this is an opportunity to run your own business within a nationally recognized organization.

As a Director of Market Operations & Growth, you will have the autonomy and support to drive growth, build your team, and make key decisions that directly impact patient care and business performance.

What We’re Looking For: We are seeking a leader with an ownership mindset—someone who wants to build, grow, and lead.

• Leadership experience in home care, healthcare, or service-based operations

• Strong business acumen and decision-making ability

• Experience managing teams and driving performance

• Ability to operate in a fast-paced, growth-focused environment

• Passion for patient care and team development

• Entrepreneurial mindset with a desire to “own” outcomes
   

What You’ll Own: As a Director of Market Operations & Growth, you’ll operate as a market leader and business builder, responsible for:

Market Growth & Business Development:

• Drive growth in your local market by building referral relationships and expanding service lines

• Identify opportunities to increase client volume and market share

• Partner with sales and clinical teams to grow your branch
   

Hiring & Team Building

• Lead all hiring decisions for caregivers and office staff

• Build a strong, reliable, and compassionate care team

• Partner with Talent Acquisition to scale your workforce based on demand
   

Operational & Financial Ownership

• Help determine pay rates, staffing models, and scheduling strategies

• Manage branch performance including hours, utilization, and productivity

• Make decisions that balance growth, quality, and financial outcomes
   

Care Delivery & Client Experience

• Ensure high-quality care delivery and client satisfaction

• Oversee scheduling, staffing, and service coordination

• Maintain strong relationships with clients, families, and community partners
   

Leadership & Performance

• Set expectations and hold your team accountable to results
• Develop and coach leaders within your branch
• Drive a culture of performance, ownership, and teamwork

Why Join Elara Caring?

• Work in a collaborative environment.

• Be rewarded with a unique opportunity to make a difference.

• Competitive compensation package

• Tuition reimbursement for full-time staff and continuing education opportunities for all employees at no cost

• Opportunities for advancement

• Comprehensive insurance plans for medical, dental, and vision benefits

• 401(K) with employer match

• Paid time off, paid holidays, family, and pet bereavement

• Pet insurance
  
  Apply today and take ownership of your market with Elara Caring.

Equal Employment Opportunity: We are proud to be an equal opportunity workplace and comply with state and federal affirmative action requirements. Individuals are recruited, hired, assigned and promoted without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, protected veteran status, or any other protected characteristic. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at [email protected].

Pay & Benefit Information: Compensation for this role will be determined based on a variety of factors, including qualifications, skills, competencies, and relevant experience. Elara offers a broad range of benefits. Learn more at https://careers.elara.com/us/en/benefits

EVerify: Elara Caring participates in E-Verify after a job offer is accepted and Form I-9 completed.