Posted:
12/12/2024, 8:20:00 AM
Location(s):
Arkansas, United States ⋅ Rogers, Arkansas, United States
Experience Level(s):
Senior
Field(s):
Sales & Account Management
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
VML is seeking an Associate Account Director to manage program development, execution activities while driving brand strategy through retail partners and influencing the shopper along the omni-channel path to purchase. Ensure program success by building and maintaining strong customer relationships through delivery of expert counsel, understanding of the business, flawless execution, and achievement of objectives.
Build rapport and credibility with day-to-day and senior level clients based on trust and expert strategic counsel
Serve as an expert in the client’s business and category, staying abreast of competitors, product development and market trends, and sharing information with internal team members
Stay alert for opportunities to grow client business; research client’s category and competitive landscape; define key strategic issues and opportunities for the brand/category and impact on client’s objectives; author POVs and strategies to address issues/opportunities and present to client
Develop and execute marketing solutions to address client’s challenges
Partner with cross functional teams to develop well-grounded marketing recommendations and ideas to clients based on their objectives and business needs
Own development of proposals/presentations with input from account lead
Collaborate with the client, strategy and creative to develop creative briefs
Manage the creative development process from concept phase through to production
Evaluate copy, layouts, artwork, media plans and productions materials and make suggested revisions in keeping with agreed upon strategy and business objectives
Quickly and effectively resolve client problems/concerns to ensure client satisfaction
Evaluate effectiveness of marketing program, make recommendations to optimize future iterations of the program and determine next steps
Lead internal and client meetings, presentations and calls; prepare relevant documents, including agendas, presentation decks and follow up communications, etc.
Manage project scopes and budgets; alert client of financial and timing implications of their request(s); secure client approval to proceed; and revise budgets as needed
Keep agency team informed of client requests and changes; anticipate potential problems and potential implications; proactively develop and execute solutions; allocate necessary resources
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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Website: https://www.wundermanthompson.com/
Headquarter Location: New York, New York, United States
Employee Count: 10001+
Year Founded: 2018
IPO Status: Private
Industries: Advertising ⋅ B2B ⋅ Consulting ⋅ CRM ⋅ Marketing