You know the moment. It’s the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying “hello.” It’s in these moments that sound matters most. 

At Bose, we believe sound is the most powerful force on earth. We’ve dedicated ourselves to improving it for nearly 60 years. And we’re passionate down to our bones about making whatever you’re listening to a little more magical. 

The Marketing team at Bose consists of passionate, bold, and music-loving storytellers. We tap into the magic of what makes Bose, BOSE, and through our marketing efforts, connect that magic with people who relate to our belief that sound is the most powerful force on earth.

Job Description

At Bose, we live and breathe our brand promise to help customers reach their full potential - to feel more, do more and be more.  We create technology-driven products that our customers truly love and that fit seamlessly into their lives.  We are looking for a marketing leader to be part of a high-performing team, responsible for accelerating growth with a key reseller partner. 

As the Marketing Lead of a Reseller Customer Team, you will be responsible for the marketing direction to drive sell-through.  You will own the marketing multi-year joint business planning with senior level marketers and merchants, identifying mutual business drivers to optimize omni-channel and innovation strategies in line with long-term Bose goals and priorities.  You will be responsible for digital strategies across the breadth of marketing channels to achieve business sales targets.  Operating at a marketing leadership level within the team, you will also ensure shopper focus and insights are built into commercial plans and processes.  Working collaboratively with your customer team colleagues across operations, account management and supply chain, you will drive co-ordinated plans and achieve a shared set of KPIs.  You will report into the Global Trade Marketing lead with dotted line reporting into the Reseller Customer Team Lead.

Key Responsibilities

Manage and execute marketing multi-year joint business planning with reseller

Understand reseller marketing strategies to find mutually beneficial opportunities

Work with internal teams to align reseller strategies with Bose strategic imperatives

Identify business drivers that lead to omni-channel and innovation strategies

Define digital and retail strategies that achieves sell-thru targets

Recommend business and shopper insights as part of commercial plans and processes

Recommend and owns marketing investment plan to achieve business goals Achieve marketing KPIs that contribute to business targets

Report on marketing plan effectiveness and provide recommendations

Core Competencies

The candidate will be an experienced marketing leader with proven commercial acumen:

Adept at negotiating and exercising influence at multiple levels

A strong analytical orientation supported by data and insights

Ability to transfer shopper understanding into effective business plans that deliver results

Bottom-line, results-orientated business person with in-depth understanding of digital marketing, omnichannel landscape and best practices. Strong communication skills, highly collaborative and successful relationship-builder that is comfortable in a matrix and fast-paced agile environment

Qualifications

• 6+ years successful digital marketing experience
• 6+ commercial experience with a proven track record of delivering results
• 20-40% domestic travel
• BA required (Business, marketing)

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Bose is an equal opportunity employer that is committed to inclusion and diversity. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status, or any other legally protected characteristics. For additional information, please review: (1) the EEO is the Law Poster (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf); and (2) its Supplements (http://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm). Please note, the company's pay transparency is available at http://www.dol.gov/ofccp/pdf/EO13665_PrescribedNondiscriminationPostingLanguage_JRFQA508c.pdf. Bose is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the application or employment process, please send an e-mail to [email protected] and let us know the nature of your request and your contact information.

Our goal is to create an atmosphere where every candidate feels supported and empowered in the interviewing process. Diversity and inclusion are integral to our success, and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice. We recognize that individuals may have different needs and requirements based on their abilities, and we provide reasonable accommodations to ensure ideal conditions are met during the application process.

If you believe you need a reasonable accommodation, please send a note to [email protected]