Posted:
11/13/2024, 4:00:00 PM
Location(s):
England, United Kingdom
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Workplace Type:
Hybrid
Thomson Reuters is committed to delivering best-in-class customer experiences and simplified ways of working. The Director, Marketing Analytics is responsible for developing and executing a comprehensive business intelligence strategy that enables data-driven decision-making across the marketing organization and beyond. This leader oversees the cultivation and utilization of our analytics infrastructure, development and maintenance of essential data products, and stakeholder enablement to drive efficient processes, optimized marketing strategy, and ultimately elevated customer experience.
About the Role
In this opportunity as Director, Marketing Analytics, you will:
Develop and execute a comprehensive BI vision and strategy, aligned with marketing goals and business priorities, focused on delivering business value.
Build relationships with marketing leaders, business partners, and technology teams to understand stakeholder needs and analytics landscape to then develop solutions to meet those needs.
Manage a team of analytics professionals, including data engineers and visualization developers, providing guidance, coaching, appreciation, and development.
Consult on the collection, storage, and integration of data across sources including Salesforce, Eloqua, Adobe Analytics, ON24, Certain, Google, LinkedIn, and The Trade Desk.
Expertise in analytics tools & languages such as Snowflake, SQL, Alteryx, Tableau, and PowerBI to guide development and maintenance of ETL workflows, visualization dashboards, and other data products.
Drive adoption of the marketing analytics suite by mentoring stakeholders and embedding dashboards into decision-making processes, ensuring key questions can be answered, usage is optimal, and perception is favorable.
Continuously improve business intelligence processes through open feedback loops with stakeholders, ensuring efficiency, scalability, and data quality while adapting to evolving business needs.
Stay up-to-date with emerging trends and technologies in business intelligence and analytics, recommending new tools and solutions to enhance our capabilities.
About You
You're a fit for the role of Director, Marketing Analytics if you:
Have a Bachelor's or Master’s degree in Business, Marketing, Data Science, or related technical field.
8+ years of experience in business intelligence, data analytics, or a related field, with a focus on marketing.
Proven experience with Snowflake, Alteryx, Tableau, and PowerBI.
Exceptional analytical, problem-solving, organization, and communication abilities.
Positive, proactive self-starter with a transformational mindset, solid program management skills, and a knack for storytelling.
Empathetic relationship builder eager to navigate and collaborate cross-functionally within a matrixed, global organization.
#LI-AB1
What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected
Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
Purpose Driven Work: We have a superpower that we’ve never talked about with as much pride as we should – we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
Accessibility
As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
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More information about Thomson Reuters can be found on https://thomsonreuters.com.
Website: https://thomsonreuters.com/
Headquarter Location: Toronto, Ontario, Canada
Employee Count: 10001+
Year Founded: 1977
IPO Status: Public
Industries: Advice ⋅ Analytics ⋅ Financial Services ⋅ Management Consulting ⋅ Professional Services ⋅ Risk Management ⋅ Software