About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

CLIENT DESCRIPTION

Volvo Cars – Driving Change Together

Many brands talk about purpose, but Volvo embodies it. Its values, deeply ingrained in its identity, drive its success.

Volvo places its brand and purpose at the core of its business. The guiding principle, For Life, reflects its mission to provide freedom of movement in a personal, sustainable, and safe way.

Personal – For Life
Life is precious, and so is living. Volvo helps people embrace life, celebrating individuality and the freedom to be themselves. The company strives to simplify life, reduce stress, and enable joy and peace of mind. Rooted in Swedish values, Volvo prioritizes quality of life as much as life itself.

Sustainable – For Life
Volvo protects people and the planet, aiming for net-zero emissions and a circular economy. Its commitment to sustainability improves lives globally.

Safe – For Life
Since 1927, when co-founder Gustaf Larsson declared, “Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore, is and must remain, safety,” Volvo has been synonymous with safety. It continues to pioneer the safest, smartest mobility technologies to protect lives.

Missions
Volvo’s five missions drive its business:

People: Empower employees to live the company’s values, positively impacting customers, partners, and society.

Product: Deliver people-centered, fully electric products by 2030.

Technology: Develop innovations benefiting people and the planet.

Customers: Foster growth through strong consumer relationships and omni-channel approaches.

Digital: Build secure digital infrastructure to enable scalability and efficiency.

Volvo Cars is advancing toward full electrification, with five electric cars on the market and five more in development. Electric and hybrid models now make up nearly 50% of sales, making this a pivotal time to help shape the future of mobility with Volvo’s inspiring teams. Our job as Volvo’s global media agency partner is to help them hot their ambitious sales and electrification goals in 31 countries worldwide.

We believe that good enough is not good enough. We hope you do too.

We are excited to have you and your unique talent helping us to realize our ambition to be the best media agency in the world.

 

ROLE OVERVIEW

Composed of 6 specialists (2 per channel) in addition to the activation lead, this unit focuses on planning and overseeing the activation of Paid Search, Paid Social, and Programmatic campaigns across 20 European markets plus South Africa. They work in step with dedicated resources at the centralised biddable activation hub (based in Mumbai, India) to execute and optimize biddable media plans aligned with regional and global performance objectives across campaign types. By maintaining expertise across channels and following the playbooks and guidance of Global channel leads, the regional biddable team drives consistency, efficiency, and innovation in media activation. 

The Account Manager is responsible for leading and managing agency resources to the delivery of high-quality service and digital solutions so that all client needs are met on time, to budget and to the highest standards of service. Reporting into the Account Director, you will be responsible for both the strategic development of your client’s accounts and organization of your team. You will work with an Account Executive, and be responsible for organizing their workload, overseeing the quality of their work and training needs. 

ROLE AND RESPONSIBILITIES:

Strategic Search Engine Marketing 

• Establish an understanding of all areas of KINESSO’s expertise and the products/services we can provide to your clients
• Contribute in developing new products and ways of working that improve SEM results  
• Develop an understanding of the various digital media channels (Display, eRetail, Social media) and the role of PPC/SEM
• Help to educate the clients on PPC/SEM strategies and tactics; engage clients in the world of digital communications by demonstrating its direct response, creative and brand building abilities
• Participate in and learn about social marketing and the impact for our clients
• Keep up to date with and lead the testing of new SEM products, including advanced features and beta trials for Google Ads and SA360. 

Leadership & Management 

• Lead the day-to-day client relationship, campaign or project development and execution
• Ensure that all client campaigns follow the internal Search process
• Provide consistent and effective support to Account Directors/Senior Account Managers and Business Performance Director
• Prepare and lead performance review presentations
• Lead development of regular results analysis & reporting, recommendations and presentations
• Lead meetings and discussions and ensure accurate contact reports are issued within 24 hours 

Excellence in Client Service  

• Work to understand your client’s pressures and internal demands to ensure KINESSO provides the right response at the right time in the right manner
• Build an understanding of the client’s business and digital marketing objectives, and develop strategies to help meet those objectives
• Effectively set and manage client expectations
• Understand individual client needs (on specific projects and beyond) so you can help them be successful in their roles, and to their bosses; ensure clients have the necessary information and materials they need to do their jobs well
• Ensure all media schedules, forecasts and recommendations are fit for client and it’s easy for the client to access
• Provide counsel to client’s marketing issues and opportunities, engaging Account Director as appropriate
• Monitor trade press relating to your client’s business
• Monitor your client’s competitors and their activity 

People Management  

• Actively nurture the goal of making KINESSO an enjoyable place for staff to work and for clients to engage with
• Develop the skills and knowledge of the Account Analyst through mentoring, supervision and providing feedback on performance
• Delegate the appropriate tasks and the appropriate amount of tasks to ensure an acceptable workload
• Keep Business Performance Director informed of Account Analyst  development and performance
• Identify opportunities for Account Analyst to take ownership of tasks or projects to develop and grow 

Desired Skills & Experience

• Needs to have search marketing experience, responsible for planning and managing campaigns across Google Ads and Microsoft Advertising (Bing)
• Experience managing large budgets and delivering strong results for large brands across multiple markets and product types 
• Have driven e-commerce performance using third party bid-management tools eg. Marin, Kenshoo and SA360 
• Experience managing PPC campaigns across multi-account MCCs 
• Be a trusted, knowledgeable source of information and developments in search marketing 
• Communicate effectively at all levels, both up and down 
• Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships 
• Strong commercial skills  
• Able to work in high pressure environment and resolve client issues 
• Analytical, yet operate strategically, with understanding of the ‘big picture’  
• ‘Hands-on’ approach to operations: Plans, assigns and directs work, time, material, people 
• Attention to detail 
• Work with an attitude of ‘it’s up to me to make it happen’ 

 

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at Jess.Richardson@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
• Free breakfast and free lunch  
• Early finish Fridays 
• Core Hours (Mon-Thurs, flexible start/finish times)   
• Retail discounts 
• Electric vehicle salary sacrifice car scheme 
• Wellbeing programme, including Headspace & flu jabs 
• Interest-free season ticket loan  
• Paid time off for Volunteering  
• Group Income Protection  
• Life Assurance  
• Private Medical Insurance or Health Cash Plan (dependent on level)  
• Group Personal Pension Plan with matched contributions from 3-6%  
• Generous Parental Leave & Pay   
• Independent mortgage advice  
• Financial education  
• Employee Assistance Programme  
• Free eye tests  
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!