Product Marketing Leader (Marcom)

Company:

The Boeing Company

Job ID:

00000435196

Date Posted:

2024-08-14

Location:

USA - Seattle, WA

Job Description Qualifications:

Are you passionate about story telling and orchestrating messaging that will resonate with customers? Boeing Global Services is seeking an experienced Product Marketing Leader to join our dynamic Cabin, Modifications and Maintenance marketing team. As an integral part of our team, you will lead our marketing communications (marcom) planning and execution across our portfolio.

Position Responsibilities:

Why Join Our Team?

• Innovative Environment: Be at the forefront of technological advancements in the aerospace aftermarket shaping the future of the business.
• Impactful Work: Play a crucial role in driving profitability and growth through strategic data insights leveraged at the C-suite level.
• Collaborative Culture: Partner with a diverse team of experts across sales, marketing, finance, and product management to drive growth and profitability.

Key Responsibilities:

• Strategic Planning:
  • Build comprehensive marcom strategy for the CMM portfolio that aligns with the organization’s overall goals and objectives
  • Conduct market research, identify target audiences, set objectives, and determine the appropriate mix of marcom elements
  • Develop and maintain interactive dashboards, reports, and visualizations to communicate insights effectively.
  • Facilitate work activities across functional stakeholders
• Message Development:
  • Craft compelling and consistent marketing messages that resonate with the target audience. This includes understanding the unique selling propositions of products or services and communicating them effectively through various channels.
• Creative Development:
  • Collaborate with creative teams or agencies to develop visually appealing and engaging content, including advertisements, graphics, videos, and other marketing materials.
• Digital Marketing Execution:
  • Implement digital marketing strategies, such as managing social media accounts, optimizing websites for search engines, creating and distributing content, running online advertising campaigns, and analyzing digital marketing metrics.
• Event Planning and Execution:
  • Organize and manage events, including trade shows, conferences, product launches, or sponsorships. This involves coordinating logistics, designing event materials, managing vendor relationships, and ensuring a smooth execution.
• Performance Management and Analysis:
  • Track and analyze the effectiveness of marcom activities through various metrics, such as reach, engagement, conversion rates, sales, and return on investment (ROI). This helps in optimizing future marketing efforts and making data-driven decisions.
• Innovation & Growth:
  • Stay informed about industry trends, emerging technologies, and best practices in business intelligence and data analytics to drive continuous improvement and innovation.

This position is hybrid. This means that the selected candidate will be required to perform some work onsite at one of the listed location options.  This is at the hiring team’s discretion and could potentially change in the future.

Employer will not sponsor applicants for employment visa status.

Basic Qualifications (Required Skills/Experience):

• Bachelor’s degree or higher in a related field.
• Demonstrated experience in marketing planning, strategy, and execution.
• Exceptional communication and presentation skills, with the ability to convey complex information to diverse audiences, including executives.
• Strong skills in collecting, organizing, analyzing, and disseminating large volumes of information with precision and attention to detail.
• Self-starter that is assertive, organized, collaborative and possesses a high degree of self-confidence and intellectual curiosity

Preferred Qualifications (Desired Skills/Experience):

• 5 or more years of relevant work experience or an equivalent combination of education and experience.
• Master’s degree in a related field.
• Proven track record of working closely with sales teams and product marketers to shape strategic initiatives.

Typical Education/ Experience:

Education/experience typically acquired through advanced technical education (e.g. Bachelor) and typically 9 or more years' related work experience or an equivalent combination of technical education and experience (e.g. PhD+4 years' related work experience, Master+7 years' related work experience, 13 years' related work experience, etc.).

Education/experience typically acquired through advanced technical education (e.g. Bachelor) and typically 14 or more years' related work experience or an equivalent combination of technical education and experience (e.g. PhD+9 years' related work experience, Master+12 years' related work experience, 18 years' related work experience, etc.).

Relocation:

This position offers relocation based on candidate eligibility

Drug Free Workplace:

Boeing is a Drug Free Workplace where post offer applicants and employees are subject to testing for marijuana, cocaine, opioids, amphetamines, PCP, and alcohol when criteria is met as outlined in our policies. 

Shift: 1

At Boeing, we strive to deliver a Total Rewards package that will attract, engage and retain the top talent.  Elements of the Total Rewards package include competitive base pay and variable compensation opportunities. 

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work. 

The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

Please note that the information shown below is a general guideline only.  Pay is based upon candidate experience and qualifications, as well as market and business considerations.

Average Pay Summary: $118,150 - $159,850

  $150,450 - $203,550

This position is accepting applications through August 27, 2024.

Boeing is the world's largest aerospace company and leading manufacturer of commercial airplanes and defense, space and security systems. We are engineers and technicians. Skilled scientists and thinkers. Bold innovators and dreamers. Join us, and you can build something better for yourself, for our customers and for the world.

Relocation:

Relocation is available for eligible candidates, if authorized

Export Control Requirement:

Not an export control position

Safety Sensitive:

This is not a safety sensitive position

Contingent Upon Award Program

This position is not contingent upon program award

Experience Level:

Individual Contributor - 4

Job Type:

Regular

Job Code:

KA33I4 (K98)

Equal Employment Opportunity:

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Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.

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