Posted:
10/20/2024, 5:00:00 PM
Location(s):
Istanbul, Turkey ⋅ Istanbul, Istanbul, Turkey
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Workplace Type:
Hybrid
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Introduction to team;
Our Marketing division is committed to establishing enduring connections with both travelers and partners. We aim to foster a deep sense of trust and affinity for our brands, achieved through creative excellence and innovative marketing strategies.
We are looking for an experienced Global Markets Manager to take responsibility for the Turkish market, focus on driving growth and enhance our market presence.
What you'll do:
Generate customer (traveler), partner (supplier), market & competitor insights to drive growth in the Turkish Market
Monitor the macro environment, including market trends and tracking local competitors
Build meaningful insights and recommendations that drive activations and strategies for the market
Analyze and model data, generate ready-to-deploy insights with relevant recommendations
Identify, evaluate and lead new partnerships and affiliates discussions with key stakeholders in the industry
Work closely with partner groups within Expedia Group to align planning and execution of marketing and partnerships initiatives
Provide product analysis based on use cases for local travelers, feeding the global product organization with requirements for locally relevant improvements, tools and features
Measure and assess customer satisfaction, market and business performance, efficiency and effectiveness of programs with data collection methods and procedures (e.g. surveys, opinion polls or questionnaires) or identify relevant existing data
Develop and drive significant and sustained change and performance improvement from data-driven insights in a number of different areas or contexts
Partner with analysts to collect and analyze data by articulating clear requirements for analyses
Utilize existing quantitative and/or qualitative research, analyze data; present findings with no supervision
Help colleagues, customers and other stakeholders explore and understand their wider business challenges
Apply understanding of the policies, practices, trends and information that impact the organization and its customers to anticipate and plan for each step of a project
Create clear, concise and organized communication materials (e.g. reports, dashboards, presentations, messages)
Engage with multiple stakeholders in the organization to implement recommendations and actions based on their analyses/insights
Who you are:
Bachelor's or Master's in a related field; or equivalent related professional experience
Fluency in both English and Turkish is essential
Knowledge of the Turkish travel market is a significant plus
A strategic thinker who drives clear insights to inform the market strategy and related actions
A creative and innovative thinker with a “can do” attitude and a bias for action
Ability to work with cross-functional teams to drive execution against project achievements and deliverables
Ability to identify methods for collecting data, perform data analyses and articulate findings
Deep understanding of the financial impact of decisions/solutions and how to contribute to positive outcomes
Ability to communicate via differing modes and tailor messages to audiences
Strong interpersonal and influencing skills
Understanding of copy writing and the ability to edit to have one consistent voice to the customer
Proficient in Microsoft Excel, PowerPoint and SQL; Proficiency in Tableau and Microsoft BI a plus
#LI-MF2
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.Website: https://www.expediagroup.com/
Headquarter Location: Seattle, Washington, United States
Employee Count: 5001-10000
Year Founded: 1996
IPO Status: Public
Last Funding Type: Post-IPO Debt
Industries: Reservations ⋅ Task Management ⋅ Ticketing ⋅ Transportation ⋅ Travel