Posted:
10/6/2024, 7:22:34 PM
Location(s):
Karnataka, India
Experience Level(s):
Senior
Field(s):
Business & Strategy ⋅ Growth & Marketing
Workplace Type:
Hybrid
Job Title:
Senior Technical Product Marketing ManagerAbout Skyhigh Security:
Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry. Our mission is to protect the world’s data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency.
Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company.
Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our ‘Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self.
We are on these too! Follow us on LinkedIn and Twitter@SkyhighSecurity.
Role Overview:
Position Overview:About the Role:
Market Understanding: Conduct thorough research to understand the unique security challenges and regulatory requirements of various industries. Use these insights to shape product positioning and marketing strategies.
Product Positioning & Messaging: Develop and refine product positioning and messaging for the CASB product , ensuring alignment with market needs and competitive landscape.
Market Research & Competitive Analysis: Conduct in-depth market research to identify trends, customer needs, and competitive dynamics. Use insights to inform product strategy and marketing plans.
Go-to-Market Strategy: Lead the creation and execution of go-to-market strategies for new CASB products and features, collaborating with cross-functional teams to ensure successful launches.
Content Development: Create high-quality technical content, including white papers, case studies, blog posts, and product datasheets that effectively communicate the value and benefits of CASB solutions.
Sales Enablement: Develop training materials, presentations, and tools to empower the sales team with the knowledge and resources needed to effectively sell CASB products.
Customer Engagement: Engage with customers to gather feedback and understand their challenges and success stories, leveraging this information to enhance product marketing efforts.
Performance Metrics: Establish key performance indicators (KPIs) to measure the success of marketing initiatives and continuously optimize strategies based on data-driven insights.
About You:
Bachelor's degree in Marketing, Business, Computer Science, or a related field; MBA is a plus.
5+ years of product marketing experience in the cybersecurity industry, with a focus on CASB or related cloud security solutions.
Strong technical understanding of cloud security, data protection, and compliance frameworks.
Proven track record of developing and executing successful marketing strategies and campaigns.
Excellent written and verbal communication skills, with the ability to convey complex technical concepts to diverse audiences.
Experience working closely with product management, sales, and engineering teams.
Ability to thrive in a fast-paced, dynamic environment with changing priorities.
Company Benefits and Perks:
We work hard to embrace diversity and inclusion and encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
We're serious about our commitment to diversity which is why we prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
Website: https://trellix.com/
Headquarter Location: San Francisco, California, United States
Employee Count: 1001-5000
Year Founded: 2022
IPO Status: Private
Last Funding Type: Venture - Series Unknown
Industries: Cyber Security ⋅ Information Technology ⋅ Network Security