Let’s Start with the role

As our new Affiliate Manager, responsible for Betano's highly successful international launch, you will join a vibrant and energetic team of 14 passionate marketers. Your combined skills in affiliate marketing, media buying, and business development play a pivotal role in the growth of Kaizen Gaming. Specifically, your responsibilities will include managing the network of affiliates and publishers in Denmark. You will be creating and implementing the agreed-upon strategy with the country manager and the marketing team while also making recommendations on campaign approaches and maximizing results. As a member of the broader marketing team, you will be also working closely with internal and external stakeholders in order to support and execute campaigns that combine creative briefs with data-driven decisions.

As an Affiliate Manager, you will:

• Acquire new partners (negotiations & deal optimization);
• Identify new channels of acquisition, build business cases and execute campaigns;
• Generate weekly, monthly, quarterly and yearly business reporting for the market;
• Implement promotional campaigns and Growth Strategies;
• Responsible for Performance Monitoring & Reporting (heavy business KPIs reporting & presentation);
• Provide proactive account management by providing solutions to affiliate partners as well as offering ideas/methods to increase revenue through copywriting techniques, promotional channels and unique marketing tactics;
• Manage our Ad-serving & Campaign-tracking platform;
• Monetize partnerships with major affiliates and publishers;
• Manage affiliate platform CRM & budget allocation, including commissions and budget spend;
• Stay updated on competition and issues within the affiliate marketing industry, relevant products and relevant markets;
• Create and implement bonus incentive schemes for affiliates;
• Build and maintain relationships with affiliates;
• Provide training and support in regards to the ad-serving platform;
• Identify opportunities for ad-hoc activations and growth tactics.

What you will bring:

• Degree in Marketing / Business Administration / Management or other relevant fields (Master’s Degree in related fields will be considered a plus);
• Minimum of 2 years of proven experience in Affiliate marketing or a relevant role (past experience in the iGaming / Sports / Casino industry is a plus);
• Native proficiency in Danish.
• Based in Malta;
• Excellent written and verbal communication skills in English language;
• Expertise and constant adaptation to new practices and innovations in the field of Influence Marketing;
• Very strong numeracy skills with an advanced understanding of cost control;
• Excellent sales, negotiation and problem-solving skills;
• Advanced usage of Excel and Google Sheets as the preferred tool for making data driven decisions;
• In-depth understanding of commercial models and local markets’ needs;
• Solid understanding of marketing techniques;
• Strong analytical skills & ability to work on tight deadlines;
• Fast learner and effective collaborator within a team;
• Ability to make business decisions based on data;
• Excellent understanding of brand awareness and growth strategies.

 

Kaizen Gaming Perks

🏃 A buddy will support you with your onboarding;

💸Competitive salary package and bonus scheme;

👩‍⚕️ Health and life insurance for you and your family;

💰 Monthly allowance for lunch & commuting expenses;

📚 Udemy learning account & continuous training;

⭐Clear career paths & a developmental 360° feedback framework.

 

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