Brand Executive - Abbott Pharmaceutical (Third Party Contract))

Posted:
1/14/2025, 4:04:37 PM

Location(s):
Ho Chi Minh City, Vietnam

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing ⋅ Product

     

JOB DESCRIPTION:

Summary:
•    Develop strategic approach in implementation for brand strategy
•    Show excellent execution of marketing activities
•    Conduct stakeholder management well
Core Job Responsibilities:
•    Build brand plan for assigned products & execute marketing with TA Manager effectively & efficiently. 
•    Develop sufficient promotional materials such as brochures, catalogues, information booklet which are in line with product positioning.
•    Cooperate with related partners (in-house or outsource) to do market surveys on promotional programs to understand customer behaviors, perception, and acceptance.
•    Evaluate effectiveness of promotion efforts through strictly follow up the execution of promotional programs. 
•    Support in developing product training to field force on an ongoing basis.
•    Keep Field Force updated on product knowledge and competitor information.
•    Review complaints and propose solutions relating to assigned products. 
•    Collect, compile, verify, analyze data on market trends, consumer behaviour and competitor activities to propose market opportunities for product.
•    Collect, compile, verify, analyze data on product performance and customer feedback and make report to relevant managers.
•    Provide information in forecasting market’s product demand, identify potential supply issues, and develop contingency plans.
•    Actively assist Marketing team in arranging symposiums, seminars, public education and exhibitions in coordination with field force.
Work Experience:
•    More than 3-4 years experience relate in a representative role in the pharma Industry
•    Comprehensive industry knowledge
Professional skills:
•    Communication skill 
•    Project management skill
•    Data analysis
•    Customer insight
Behavioral skills:
•    Continuous Improvement behavior
•    Apply Abbott Capabilities Framework
Language skills:
•    Good at English and Vietnamese 
Computer skills
•    Good knowledge of computer-based programs including spreadsheets and graphics
 

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Product Management

     

DIVISION:

        

LOCATION:

Vietnam > Ho Chi Minh City : Me Linh Point Tower

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Not specified

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

     

     

     

Abbott

Website: https://abbott.com/

Headquarter Location: Illinois City, Illinois, United States

Employee Count: 1001-5000

Year Founded: 1944

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Biotechnology ⋅ Emergency Medicine ⋅ Genetics ⋅ Health Care ⋅ Health Diagnostics ⋅ Manufacturing ⋅ Medical ⋅ Medical Device ⋅ Nutrition ⋅ Pharmaceutical