Director, Marketing (Distribution)

Posted:
12/10/2024, 11:17:55 PM

Location(s):
New York, United States ⋅ New York, New York, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Job Summary:

Title: Director, Marketing (Distribution)

Reports to: President, Distribution

Location: New York, NY (Full-Time, On-Site)

Job Summary:

Roc Nation Distribution is looking for a Director, Marketing who will support and collaborate with internal and external stakeholders in the timely creation and execution of marketing plans that align with the overall vision and strategy for assigned releases, maximizing sales and exposure; reflective of strategic goals, release-specific objectives, and financial guidelines.

The incumbent will be responsible for day-to-day project management, crafting marketing campaigns and strategies, as well as, support the functional and operational needs of independent artists at every stage of their growth. In this position, it’s important to maintain strong verbal and written communication skills and an ability to manage a high volume of projects in a fast paced, dynamic environment.  

Key Responsibilities:

  • Oversee and manage all project dates, deadlines, and tasks related to the assigned artist roster

  • Build and execute marketing plans for individual artists across Roc Nation Distribution

  • Serve as primary point of contact with artists and management teams regarding marketing activities

  • Prepare and defend quarterly and annual project marketing budget requests

  • Oversee all processes related to visual elements in product packaging and project marketing

  • Work closely with A&R and other departments to identify commercial applications for project assets and coordinate productization and marketing efforts

  • Lead efforts to align artists online presence and marketing with overall project goals

  • Closely coordinate activities of all internal departments and external personnel to ensure project success

  • Maintain artist calendars and promo itineraries and disseminate to all internal departments

  • Work with strategic marketing and TV & Film departments to identify and secure opportunities for artists

  • Create and maintain project reports for all artists across all genres of music

Qualifications:

  • Bachelor's Degree preferred or equivalent business experience

  • 7+ years of label / distribution experience with an emphasis on Product Management and Digital Commerce/Marketing

  • Strong understanding of DSP trends and emerging streaming business (Spotify, Apple, Amazon Music, Pandora, YouTube)

  • Creative thinker with an eye for design, in addition to a strategic marketer who is driven by innovation and understands how to communicate effectively & measure results

  • Have a finger on the pulse of what’s going on in pop culture, across key internet trends, apps, influencers, etc

  • You have experience from motivating change and impact in a rapidly changing environment and from working with partners across different disciplines and time zones

  • A strong individual contributor with the skills to build relationships with and instill trust in other people

  • A general knowledge of all departments within a label or distribution company including: Digital marketing, publicity, A&R, creative, production and promotion

COVID-19 vaccination series and booster shot are a mandatory requirement for this position.

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY
Roc Nation and Live Nation Entertainment strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Roc Nation and Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Roc Nation and Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms. #LI-OnSite

Note – Roc Nation benefits and policies differ from Live Nation

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The expected compensation for this position is:

$88,000.00 USD - $110,000.00 USD

** Pay is based on a number of factors including market location, qualifications, skills, and experience.