Become a part of the Young Living family!

Young Living is a universally known, household name that is revered and respected for the countless benefits it brings to humanity. Propelled by the world’s purest essential oils and oil-infused products, along with our passionate commitment to empowering individuals to whole-life wellness, we champion the modern essential oil movement. A global, purpose-driven wellness revolution is underway, and Young Living leads the charge.
 

We are seeking a talented and detail-oriented Email Communications Specialist to develop and execute communication and marketing strategies that help us effectively reach and engage our audience through targeted email campaigns. The Email Communications Specialist will support the Sr. Promotions Manager in overseeing Young Living’s digital communication channels. They will manage our email marketing campaigns, create compelling content, and contribute to an integrated communications strategy to strengthen our brand presence. The ideal candidate will possess advanced knowledge of email marketing, strong analytical and problem-solving skills, and a proactive approach to improving email performance.

Key Responsibilities:

1. Email Campaign Creation and Execution:

• Collaborate with the Sr. Marketing Manager to develop and send email campaigns, including newsletters, product announcements, and other marketing messages.
• Build, test, and schedule email sends, ensuring accurate targeting and delivery.
• Maintain an organized email content calendar to meet business and marketing objectives.

2. Content Development and Optimization:

• Write clear, engaging, and brand-consistent email content with compelling calls to action.
• Collaborate with design and content teams to create visually appealing emails.
• Implement best practices for email layout, formatting, and design. Work closely with internal teams (design, content, product) to ensure cohesive branding and messaging across all email communications.

3. Audience Segmentation and Personalization:

• Segment email lists based on audience insights to deliver tailored content.
• Customize messaging based on audience preferences, behavior, and demographics to enhance relevance.

4. Performance Analysis and Reporting:

• Monitor key metrics (e.g., open rates, click-through rates, and conversions) to measure campaign success.
• Perform A/B testing on subject lines, content, and layouts to optimize email performance.
• Generate and present reports on email effectiveness and suggest improvements.
• Continuously research and implement industry trends, technology innovations, and tools to improve email performance.

5. Process Improvement and Compliance:

• Stay informed on email compliance and industry best practices to ensure email campaigns meet legal standards. Continuously improve workflows and processes for greater efficiency in email execution.
• Ensure all email content adheres to email marketing best practices and compliance regulations, including CAN-SPAM, GDPR, and deliverability standards.
• Troubleshoot and resolve email rendering issues across various email clients and platforms.

Qualifications:

· Deep understanding of email marketing fundamentals, including segmentation, deliverability, and engagement metrics.

· Familiarity with email compliance standards and the ability to manage complaint rates.

· Proficient in analyzing email campaign performance and making data-driven recommendations.

· Advanced project management skills with the ability to coordinate cross-functional teams and deliver projects on time.

· Experience with marketing automation platforms and email design tools

· Ability to tolerate essential oils worn and diffused in the workplace.

Required Education and Experience:

· 3+ years of hands-on experience in email marketing or a related field.

· Bachelor’s degree in marketing, communication, or a related discipline, or equivalent experience.

· Demonstrated experience with email marketing platforms and performance optimization.

Preferred Education and Experience:

· Familiarity with email testing and automation tools such as Marketo, Ziplingo, HubSpot, and their relevant features.

Supervisory Responsibility:

This job does not have supervisory responsibilities.

Work Environment:

This job operates in a professional office environment. The role routinely uses standard office equipment such as a laptop, desktop, smartphone, and photocopiers. The noise level in the work environment is usually moderate. Essential oils are worn and/or diffused in the work environment.

Position Type/Expected Hours of Work:

This position requires the incumbent to be physically present at the assigned worksite. The regular schedule is from 8 a.m. to 5 p.m., with an hour lunch, Monday through Friday. Occasional evening and weekend work may be required as job duties demand. Employees are also expected to work at least one non-convention farm event a year and to work at the annual company convention.

 Exact hour requirements can be reasonably modified as necessary for the business needs by the employee’s manager.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Specific vision abilities of this job include close vision and the ability to adjust focus. The employee is required to type, file, and occasionally lift office supplies up to 20 pounds. The employee must be physically able to tolerate the scent of essential oils worn or diffused.

Equal Employment Opportunity:

Young Living is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or protected veteran status and will not be discriminated against on the basis of disability.

Sponsorship:

Young Living does not provide visa sponsorship for this position. Applicants must be currently authorized to work in the United States on a full-time basis.

Note:

This job description is not intended to be all-inclusive. Employees may perform other related duties as needed to meet the ongoing needs of the organization.