Posted:
9/9/2024, 8:00:04 AM
Location(s):
New York, New York, United States ⋅ New York, United States
Experience Level(s):
Senior
Field(s):
Sales & Account Management
Senior Manager, Performance Success
About us:
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Mansion Global, Financial News, Investor's Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).
About the Team
Our Client Success Group is a team of post-sales experts who work with Wall Street Journal Barron's Group advertising and events clients to ensure smooth and successful execution of our multifaceted programs. The Client Success team is the engine that drives WSJ BG’s work with momentum and efficiency. Sitting at the nexus between clients, sales and execution, the team will be experts at synthesizing client and internal intelligence to successfully deliver high performing programs.
About the Role:
Reporting into the Director of Performance, the Senior Manager, Performance Success will lead a small team responsible for delivering multi-channel measurement reporting, performance optimizations, and post campaign recaps for advertising campaigns.
The Senior Manager, Performance Success will partner with Client Success, The Trust, Sales, Planning and Marketing teams to ensure campaign success, client satisfaction and to help drive renewal conversations. This role requires clear and effective communication both with internal and external clients.
You Will:
● Serve as the single point of contact for client communications after all content and media elements have launched, including: coordinating and preparing for client touchpoints, scheduling performance check ins, delivering reporting & optimizations, and leading the post campaign narrative
● Lead 1-2 Performance Analysts and Managers and train new hires.
● Provide top tier support to multifaceted and highly complex programs and strategic partner from hire date. Proactively anticipate client needs throughout all stages by taking initiative, identifying opportunities, offering solutions to client challenges, and finding ways to constantly improve our product and our client experience
● Coordinate with key internal stakeholders to ensure delivery of program KPIs and client expectations
● Activate social buying and paid social posts on respective platforms (including but not limited to Facebook, Twitter and Linkedin) for both brand and content campaigns
● Create client reports and presentations for all partnership elements - content, brand, custom ads, research study, social media etc. Coordinate with internal experts to develop strategic recap narratives ultimately driving towards strong renewal conversations
● Lead performance discussions with internal and external stakeholders, presenting the details of performance reports and recommending optimizations and program enhancements
● Produce insights, trends and recommendations to support internal and external teams’ understanding of product best practices and areas for optimization
● Partner with other Senior Managers and Performance Success Directors to identify, develop and solidify new processes and operational best practices for the larger team. Ensure that key insights are well documented and clear for all employees
● Accountable for Performance sector-based communications/updates and rollouts (QBRs, BPs, new measurement tools)
You Have:
● 10+ years of relevant experience.
● Experience managing digital, content and social campaigns.
● Proficiency using analytics tools, including: Google Analytics, Moat, IAS etc.
● Understanding of a client’s business and connect challenges to digital and social strategies and tactics.
● Experience in managing people.
Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.Business Area:
Dow Jones - Media SalesJob Category:
MediaUnion Status:
Non-Union rolePay Range: $100,000 - $125,000We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..Website: https://www.dowjones.com/
Headquarter Location: New York, New York, United States
Employee Count: 5001-10000
Year Founded: 1882
IPO Status: Private
Industries: Digital Media ⋅ News ⋅ Publishing ⋅ Social Media