Marketing Operations Manager

Posted:
11/11/2024, 10:15:19 PM

Location(s):
England, United Kingdom ⋅ London, England, United Kingdom

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing ⋅ Operations & Logistics

Workplace Type:
Hybrid

GoCardless are here to support you and we’re committed to making the hiring process inclusive and accessible for everyone. If you need extra support or any adjustments made, please reach out to your Talent Partner.

Remember, we don’t expect you to meet every requirement. If you’re excited by this role, we encourage you to apply.

 

About us

At GoCardless we believe bank payments are the best way to pay and get paid. We also believe that bank account data is a powerful tool to make better, faster decisions. We’re making it easy to use both- for businesses everywhere.  

GoCardless is used for domestic and international payments by 85,000+ organisations and counting, processing more than $30 billion across 30 countries. We are headquartered in the UK, with additional offices in Australia, France, Latvia and the United States.

The role

The Marketing Operations Manager will be responsible for optimising our marketing processes, technologies, and workflows to maximise marketing effectiveness and drive business growth.

What excites you 

  • Manage the day-to-day operations of the marketing technology stack: Ensure smooth functioning, user adoption, and data integrity across campaign operations
  • Develop and implement scalable processes for the account funnel: Optimise account funnel and workflows to guide prospects and customers seamlessly through the buying journey.
  • Develop the marketing engine: Manage our scoring model, support the account grading criteria, and implement marketing automation workflows to nurture leads and qualify them for sales.
  • Support Demand Generation and Global Growth teams with marketing campaign across various channels (email, paid advertising, direct marketing, chatbot) 
  • Stay up-to-date on the latest marketing operations trends and technologies
  • Create and maintain reports and dashboards to track key marketing metrics and KPIs

What excites us  

  • 3-5 years of experience in marketing operations or a related field
  • Proven experience with marketing platforms (e.g. Pardot, Braze)
  • A keen observer with a curious mind to solve problems
  • Excellent project management and organisational skills
  • A keen understanding of marketing principles and best practices
  • Strong communication and interpersonal skills
  • Experience working in a fast-paced and dynamic environment

Base salary ranges may vary and are determined by things like geography, level of experience, interview assessment and parity between you and fellow employees at GoCardless doing similar work. Please note that whilst we strive to offer competitive compensation, there is no guarantee that an offer will reach the upper limit of the stated range.

(some of) The good stuff

  • Wellbeing - stay healthy with dedicated support and medical cover
  • Work away scheme - you can apply to work away from your country of residence for up to 90 days in any 12 month period (in accordance with our work away policy)
  • Adaptive Working - Our hybrid workplace model fosters collaboration and flexibility, with in-office days determined at team level
  • Equity - all permanently employed GeeCees receive equity so we can share in the success we achieve together
  • Parental leave - to suit everyone embarking on life's great adventure
  • Time off - generous holiday allowance, + 3 annual volunteer days, + 4 annual business-wide wellness days (‘GC Fridays’)

Life at GoCardless  

We're an organisation defined by our values; We start with why before we begin any project, to ensure it’s aligned with our mission. We make it happen, working with urgency and taking personal accountability for getting things done. We act with integrity, always. We care deeply about what we do and we know it's essential that we be humble whilst we do it. Our Values form part of the GoCardless DNA, and are used to not only help us nurture and develop our culture, but to deliver impactful work that will help us to achieve our vision.

Diversity & Inclusion

We’re building the bank payment network of the future and our ambition is to move money anywhere, for anything, for anyone. If we’re going to achieve this goal, we need to build a team of ‘GeeCees’ that is as wonderfully diverse as the world we live in - with a multitude of perspectives, experiences & backgrounds.

We’ve got a long way to go, but here’s how we’re doing as of July 2024;

45% identify as women

23% identify as Black, Asian, Mixed or Other

10% identify as LGBTQIA+

9% identify as neurodiverse

2% identify as disabled

If you want to learn more, you can read about our Employee Resource Groups and objectives here as well as our latest D&I Report 

Sustainability 

We’re committed to reducing our impact on the environment, leaving a more sustainable world for future generations. In 2021 we became co-founders of the Tech Zero coalition, a group of businesses committed to taking climate action as part of the UNFCCC Race to Zero. We aim to reduce our impact and to create positive change on the natural world. Check out our sustainability action plan here. 

Find out more about Life at GoCardless via Twitter, Instagram and LinkedIn