Posted:
9/20/2024, 5:32:29 AM
Location(s):
New York, New York, United States ⋅ New York, United States
Experience Level(s):
Internship
Field(s):
Data & Analytics ⋅ Growth & Marketing
Workplace Type:
Hybrid
Summer 2025 Internship - Marketing Data Science (Modeling & Forecasting) Intern
We encourage you to submit your application as soon as you can as internship applications are reviewed on a rolling basis.
Internship Dates & Details: June 9, 2025 - August 15, 2025 (You must be available to work during this period)
About our Organization:
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Mansion Global, Financial News, Investor's Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).
About the Role:
As a Marketing Data Science Intern, you will collaborate with experienced data scientists and marketing professionals to support data-driven strategies for optimizing marketing effectiveness. You will work on projects that involve building and enhancing predictive models, analyzing customer behavior, and supporting marketing optimization efforts across our product lines. This is an excellent opportunity to gain hands-on experience in advanced analytics, machine learning, and data-driven marketing strategies while contributing to high-impact business outcomes.
This role is hybrid, based in our New York City office.
You Will:
Support Predictive Modeling & Advanced Analytics: Assist in building and refining predictive models that forecast customer behaviors such as churn, lifetime value, and purchase propensity. Participate in data preparation, model training, and validation efforts.
Assist with Marketing Spend Analysis & Optimization: Work on media spend attribution models, help structure data for analysis, and assist in scenario planning for marketing optimization.
Data-Driven Insights: Support the analysis of large datasets to derive insights about customer segments, behavior patterns, and marketing performance. Contribute to personalizing marketing campaigns through data-driven insights.
Collaborate Across Teams: Work closely with marketing, sales, and product teams to understand their data needs. Help communicate data insights and recommendations to different stakeholders.
You Have:
At least two years completed towards your Bachelor’s degree in Statistics, Mathematics, Economics, Engineering, or a related quantitative field.
Familiar with programming languages such as Python, R, or SQL, and basic knowledge of data manipulation and visualization tools like Tableau or Looker.
Interest in predictive modeling, machine learning, and data-driven marketing strategies.
Strong interest in digital marketing, with a focus on acquisition strategies.
Familiarity with digital marketing platforms such as Google, Meta or TikTok
Analytical mindset with the ability to interpret data and draw meaningful conclusions.
Excellent written and verbal communication skills.
Creativity and willingness to contribute ideas to marketing campaigns.
Salary: $25.00/hour
#LI-Hybrid
Business Area:
Dow Jones - CMO - MarketingJob Category:
Administration, Facilities & SecretarialUnion Status:
Non-Union rolePay Range: $25/hr - $25/hrWe recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..Website: https://www.dowjones.com/
Headquarter Location: New York, New York, United States
Employee Count: 5001-10000
Year Founded: 1882
IPO Status: Private
Industries: Digital Media ⋅ News ⋅ Publishing ⋅ Social Media