Marketing Manager

Posted:
8/20/2024, 4:29:19 AM

Location(s):
Pennsylvania, United States ⋅ Pittsburgh, Pennsylvania, United States

Experience Level(s):
Expert or higher ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Workplace Type:
Hybrid

POSITION SUMMARY: 

The Market Manager is responsible for driving growth and operations throughout their territory and achieving key sales and operation metrics prescribed by the Market President.

 

ESSENTIAL FUNCTIONS:

  • Guide growth opportunities throughout territory. Both in-person and telehealth services. (10 qualified centers quarterly)
  • Drive revenue growth, both short & long-term, through sales and operational efforts.
  • Makes phone calls or conducts in person/virtual meetings with customers.
  • Maintains existing caseload saturation above 30% throughout assigned territory.
  • Account and relationship management of key partners.
  • Develop sales and marketing initiatives with positive impact on growth.
  • Work with company to better organize data and details used in CRM tool and marketing databases.
  • Prospect, market and conduct sales calls to prospective SNFs, ALFs and chain headquarters
  • Prepare marketing materials and sales presentations based on company guidelines to be used in sales efforts
  • Conduct meetings/calls/Demo’s via Televideo, direct sales, and customer engagement webinars for existing and new SNF clients as may be needed
  • Conduct meetings and calls to market and sell existing SNF customers on MediTelcareGo! platform.
  • Customer Retention and Service:
    • Calls and customer engagement, recording into and using Company CRM tools
    • Attend SNF meetings as an agent of the company to troubleshoot and participate on behalf of MediTelecare.
  • Future travel up to 70% of the time will be required to conduct customer engagement, sales presentations and close deals.
  • This role is required to meet performance metrics relevant to this assigned position as prescribed by the CEO and Market President.
  • There may be other responsibilities assigned at the discretion of the Market President/CEO

 

EDUCATION, EXPERIENCE AND LICENSING:

  • Minimum College Degree or relevant experience required
  • Minimum 3 years in a healthcare setting required, skilled nursing experience preferred

 

KNOWLEDGE, SKILLS AND ABILITIES:

  • Basic working knowledge of medical terminology
  • Experience in the use of online healthcare tools
  • Proficiency in Microsoft Office Suite – Outlook, Word, Excel
  • Ability to maintain full confidentiality and compliance with sensitive medical information, including but not limited to HIPAA protected information and PHI.
  • Commitment to providing platinum-level customer service and communication
  • Ability to embrace a company culture of caring and kindness

 

PHYSICAL AND ENVIONMENTAL REQUIREMENTS:

  • A dedicated home office space with a closing door that is free from distractions and meets HIPAA and PHI standards
  • A reliable home internet connection
  • A valid driver’s license and reliable mode of transportation
  • The ability to travel up to 60% of the time across multiple states, sometimes for days at a time
  • Ability to stand, walk, see, speak, hear – both in person and remotely; use hands, fingers to type or use manual equipment, reach with hands and arms. Regularly required to stoop, bend, crouch. Specific vision requirements include close-up corrected vision
  • Ability to remain sedentary for long periods of time while traveling and working on administrative tasks
  • May be exposed to bodily fluids, viruses or other infectious diseases within a healthcare facility
  • Potential exposure to cleaning chemicals used within a healthcare facility

 

DISCLAIMER:

This description is not a complete listing of every responsibility, task, and requirement for a Marketing Manager. MediTelecare reserves the right to add, delete, or re-assign portions of this description at any time based on business and patient needs.