About Equip
Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works. Created by clinical experts in the field and people with lived experience, Equip builds upon evidence-based treatments to empower individuals to reach lasting recovery. All Equip patients receive a dedicated care team, including a therapist, dietitian, physician, and peer and family mentor. The company operates in all 50 states and is partnered with most major health insurance plans. Learn more about our strong outcomes and treatment approach at www.equip.health
Founded in 2019, Equip has been a fully virtual company since its inception and is proud of the highly-engaged, passionate, and diverse Equisters that have created Equip’s culture. Recognized by Time as one of the most influential companies of 2023, along with awards from Linkedin and Lattice, we are grateful to Equipsters for building a sustainable treatment program that has served thousands of patients and families.
About the role
Equip’s B2B Marketing Specialist will own implementation of provider national, regional, and speciality-specific marketing campaigns and activities. With primary KPIs of brand awareness and lead generation across key audiences, this role will collaborate with marketing and cross-functional stakeholders to select and prioritize provider segmentations, as well as design and run campaigns for specific regions and specialities. In addition, this role will lead the project management of Equip Academy, Equip’s virtual learning series on eating disorders, and help to manage successful lead generation processes.
A successful candidate will be organized, proactive, and detail-oriented. They will be eager to contribute ideas and experiment with different marketing tactics in order to drive business impact. This role will monitor campaign performance, report on trends, and drive informed recommendations. This role is an individual contributor role, and will report to the Senior B2B Marketing Manager.
At Equip, diversity, equity, inclusion and belonging are woven into everything we do. At the heart of Equip’s mission is a relentless dedication to making sure that everyone with an eating disorder has access to care that works regardless of race, gender, sexuality, ability, weight, socio-economic status, and any marginalized identity.
As an equal opportunity employer, we provide equal opportunity in all aspects of employment, including recruiting, hiring, compensation, training and promotion, termination, and any other terms and conditions of employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, familial status, age, disability, and/or any other legally protected classification protected by federal, state, or local law.