What You Will Do:

• Lead portfolio marketing strategy for the Shoulder Arthroplasty portfolio, including anatomic and reverse shoulder systems
• Develop clear product positioning, value propositions, and messaging aligned with surgeon and clinical needs
• Plan and execute successful go‑to‑market strategies for new product launches and portfolio enhancements
• Manage product lifecycle activities, including forecasting, pricing support, and portfolio optimization
• Identify, prioritize, and build strong relationships with Key Opinion Leaders (KOLs) in collaboration with Sales and Medical Affairs
• Partner with Medical Education to support surgeon training, cadaver labs, workshops, and major conferences
• Gather and translate surgeon, customer, and market feedback into actionable product and lifecycle strategies
• Monitor market trends, competitive landscape, and portfolio performance to identify growth opportunities
• Collaborate cross‑functionally with Sales, R&D, Regulatory, Supply Chain, and Global Marketing to ensure strong portfolio execution

What You Need:

• Master’s degree in Marketing, Life Sciences, or a related field; MBA or advanced degree preferred
• 4–8 years of experience in product marketing or product management within medical devices
• Experience in Orthopedics or Sports Medicine, with strong preference for shoulder portfolio exposure
• Solid understanding of surgical procedures, clinical workflows, and hospital environments
• Proven track record of leading successful product launches and commercialization initiatives
• Strong clinical and technical acumen, excellent communication skills, and ability to influence cross‑functional teams