Director of Grassroots Marketing

Posted:
8/29/2024, 6:00:01 AM

Location(s):
Virginia, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
On-site

Interested in an opportunity to build a grassroots movement around empowering people? Are you the marketing strategist who always delivers brand-building results? If you set the bar high and still blow past expectations and have been looking for the opportunity that puts your skills to work uniting voices for social change, read on. We're not your everyday nonprofit. With an expansive and growing network of partners, programs, and support focused on some of society's biggest challenges, we're well-positioned to achieve the Stand Together community’s primary goal, empowering people. We need your skills to help us get there.

As the Director of Marketing Strategy (Americans for Prosperity), you'll take a leadership role on the Stand Together Integrated Marketing and Communications Team. You'll report to the Managing Director of Grassroots Brand Marketing and develop, nurture, and deliver comprehensive brand standards and strategies that amplify and accelerate organizational objectives for the Americans for Prosperity (AFP) brand. While no day is typical, you’ll have the opportunity to gather inputs from key partners, gain consensus across teams, develop critical milestones, and share measurable engagement results with leadership. As a leader on the team, you will be the primary point of contact for key stakeholders and the driver of brand strategies. Your challenge will be creating solid brand campaigns with an agile approach that allow you to maximize "seize the moment" opportunities in an ever-changing political landscape.

This is an opportunity to develop and expand a multi-faceted emerging brand. We need a leader who is just as excited about our mission as we are, and who guide us in critical decisions and plans that have a direct impact on our overall success. AFP engages in broad-based grassroots outreach to advocate for long-term solutions to expand freedom and opportunity that every American can achieve their unique version of the American Dream. You’ll have the opportunity to unite voices in all 50 states that advance policies to help people improve their lives.