Job Description

What we do, and why we do it

The banking system is evolving to give consumers the transparency, control and financial wellbeing they deserve. In a world where technology can change how we live for the better, there is no reason to be burdened by legacy systems, bureaucracy and mediocrity. It’s time for a change, and you can be part of this revolution!

BigPay is everything you wish your bank was: fair, transparent, frictionless. We went back to the drawing board to explore how new technologies could bring power back to you. Our goal is to solve real world money problems for millions of people by empowering them, and providing a simple interface for users to send, receive and track their

money.

Life at BigPay

We’re fast, curious and ambitious. We are on a fearless adventure to change financial services for consumers, and we value ownership, initiative and leadership from everyone in the company. We’re going out of our way to recruit the most intelligent, creative and talented people in the world. We want innovators, and that means maintaining an environment where they can flourish. Our only boss is the consumer. BigPay values highly collaborative, hard working people, who can deconstruct problems on the fly and take the team with them, while being inventive, iterative and agile. We never want to reach a stage where you are not challenged on a daily basis – because it means we’re not going fast enough.

We are looking for a Social Media intern specifically in Growth and Marketing to join our  team. This role will be reporting directly to a Growth Manager in the Growth team 

Job Description

Role Overview

As a Marketing & Growth Intern, you’ll play a key role in shaping and executing our social media strategy while gaining exposure to growth marketing initiatives across acquisition, engagement, and partnerships. This is a hands-on, fast-paced opportunity ideal for someone passionate about content, data, and making an impact in the fintech space.

Key Responsibilities

Social Media (60%)

• Assist in planning, creating, and scheduling daily content across TikTok, Instagram, Facebook, and LinkedIn

• Draft captions, visual concepts, and social storyboards aligned with our brand voice

• Research fintech and lifestyle trends for content ideas and campaign hooks

• Participate in short-form video production (filming, editing, ideation)

• Support influencer collaborations and UGC campaigns

• Engage with community: reply to DMs/comments, monitor trends and feedback

• Track weekly performance metrics (reach, engagement, saves, clicks)
   

Growth & Marketing (40%)

• Support paid social campaigns by preparing creatives and tracking performance (e.g., CAC, CTR)

• Help execute CRM campaigns (email, push, WhatsApp) targeting user activation and retention

• Assist in user research and persona mapping

• Contribute to campaign reports, growth experiments, and weekly marketing reviews

• Support small merchant and partner-focused marketing initiatives (e.g., QR campaigns)

What You’ll Learn

• How to create content that converts in a competitive fintech market

• Growth funnel analysis: acquisition, activation, retention

• Social ad campaign optimization (Meta, TikTok)

• Community building and digital storytelling in financial services

• Working with cross-functional teams (product, design, partnerships)

Requirements

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related fields

• Strong interest in social media, content creation, and digital marketing

• Active on TikTok and Instagram with a sense of trends and online culture

• Basic skills in Canva or any editing tool (CapCut, InShot, Adobe, etc.)

• Excellent written and verbal communication in English (BM a plus)

• Self-starter, team player, and eager to learn in a fast-paced environment

Bonus Skills (Not Required, But Nice to Have)

• Experience with Meta Business Suite, TikTok Ads, or analytics tools

• Basic copywriting, design, or video editing portfolio

• Familiarity with the Malaysian e-wallet space or fintech landscape

What We Offer

• Monthly internship allowance

• Mentorship from experienced marketing and growth leaders

• Certificate of completion and LinkedIn recommendation

• Opportunity to extend to a full-time role based on performance

• Hands-on involvement in campaigns that reach thousands of users