Who We Are

At Corebridge Financial, we believe action is everything. That’s why every day we partner with financial professionals and institutions to make it possible for more people to take action in their financial lives, for today and tomorrow.

We align to a set of Values that are the core pillars that define our culture and help bring our brand purpose to life:

     • We are stronger as one: We collaborate across the enterprise, scale what works and act   decisively for our customers and partners
     • We deliver on commitments: We are accountable, empower each other and go above and beyond for our stakeholders
     • We learn, improve and innovate: We get better each day by challenging the status quo and equipping ourselves for the future
     • We are inclusive: We embrace different perspectives, enabling our colleagues to make an impact and bring their whole selves to work

Campaign Governance & Project Delivery Lead

Who we are

Corebridge Financial (Corebridge Financial or CRBG) helps people make some of the most meaningful decisions they’re ever going to make. We help them plan and take action to protect the future they envision and respond to some of life’s most difficult moments through the solutions and services we provide. We do this through our broad portfolio of life insurance, retirement, and institutional products, offered through an extensive, multichannel distribution network. We provide solutions for a brighter future through our client centered service, breadth of product expertise, deep distribution relationships, and outstanding team of hardworking and passionate employees.

At Corebridge Financial, Action is Everything. We are a new company, but not a new business. Formerly AIG Life & Retirement, we are one of the largest and most established providers of retirement solutions and insurance products in the United States, with a long and proven track record of serving our clients. We proudly partner with financial professionals and institutions to make it possible for more people to take action in their financial lives − for today and tomorrow.

Get to know the business

The Marketing Campaign Governance & Project Delivery Lead will be responsible for developing and maintaining the marketing campaign governance efforts with goal of establishing marketing’s impact on sales for the Corebridge Financial Digital Marketing team across multiple digital channels including but not limited to paid search, social, web, email, and sales data. The ideal candidate is a strategic thinker with a passion for campaign governance, project management, and driving operational excellence. This role requires strong campaign governance expertise, exceptional project management capabilities, and analytical skills. The candidate must also be creative, adept at managing multiple projects simultaneously, and possess excellent communication skills.

The successful candidate will have a clear vision for formulating, executing, and continuously improving marketing & sales campaign governance processes while project-managing digital marketing initiatives. They must also understand how marketing campaign governance impacts analytics and reporting outcomes. This position will collaborate with internal marketing teams, social and web teams, and external agencies, emphasizing cross-functional teamwork and communication.

Specific Responsibilities

Campaign governance

• Platform Administration: Administer and maintain the Claravine marketing campaign governance and metadata platform, ensuring optimal configuration, accuracy, functionality, and performance.
• Standardization and Processes: Develop and implement standards, workflows, and templates to streamline marketing campaign governance processes.
• Data Taxonomy and Compliance: Collaborate with marketing, IT, and business intelligence teams to ensure consistent marketing campaign data taxonomy and compliance across platforms.
• Training and Adoption: Provide user support, training, and documentation to enhance adoption and proficiency of the Claravine platform across the enterprise.
• System Enhancements: Monitor platform updates and oversee testing, rollout, and change management for new features or integrations.
• Data Dictionary Ownership: Maintain and manage updates to the enterprise marketing data dictionary to ensure accuracy and consistency.
• Auditing and Compliance: Audit data sources, including comparing data in Claravine to other systems, ensuring adherence to governance standards.
• Bulk Updates Management: Partner with teams to manage bulk updates for taxonomy changes or metadata corrections.
• Data Insights: Extract insights from Claravine data to inform decision-making and improve marketing outcomes.
• Data Lifecycle Oversight: Oversee the lifecycle of governed marketing data, ensuring effective management post-creation.

Project Management

• Project Leadership: Lead and manage key projects related to campaign governance, process optimization, marketing automation, and system integrations.
• Cross-Functional Collaboration: Work with stakeholders to define project scope, objectives, timelines, and deliverables, ensuring alignment with organizational goals.
• Execution and Communication: Coordinate project execution, ensuring effective communication, timely delivery, and alignment with enterprise priorities.
• Risk Management: Identify risks, develop mitigation strategies, and resolve issues to keep projects on track.
• Performance Tracking: Measure and report on project outcomes to evaluate success and ensure continuous improvement.

What you need to know

• Bachelor’s Degree: Information Systems, Business Administration, or a related field.
• Experience with Salesforce Marketing Cloud (Email, Web, Automation, Mobile, Advertising, Personalization (MCP), Intelligence (MCI), Ampscript).
• 3+ years of experience in application administration, campaign governance, or a similar role.
• 2+ years of experience in project management, preferably in technology or enterprise applications.
• Proficiency with the Claravine platform or similar campaign governance tools.
• Strong understanding of data standards, taxonomy, metadata, and governance best practices.
• Experience with project management methodologies and tools (e.g., Agile, Scrum, Jira, or MS Project).
• Excellent analytical and problem-solving skills, with a focus on detail and accuracy.
• Familiarity with enterprise marketing or analytics tools (e.g., Salesforce, Tableau, Adobe, etc.) is a plus.
• Communication: Exceptional ability to communicate technical concepts to non-technical audiences.
• Collaboration: Adept at working cross-functionally and building strong relationships with diverse teams.
• Initiative: Proactive, self-motivated, and able to drive initiatives with minimal supervision.
• Adaptability: Comfortable managing competing priorities and navigating a fast-paced environment.
• Leadership: Strong ability to lead projects and influence stakeholders to achieve desired outcomes.
• Attention to Detail: Consistently ensures high-quality deliverables in both technical and project work.

What our employees like most about working for Corebridge Financial Life & Retirement

• We care about your professional development. Our career progression program will provide you with the opportunity to develop your skills, strengthen your productivity and be eligible to progressively advance to positions with an increased responsibility and increased compensation. 
• Our “Giving Back” policy is at the core of our daily operations and guides our future progress. Don’t believe us?  We put our money where our mouth is! Corebridge Financial will give you up to 16 hours a year paid time off to volunteer in the community.
• Our people are our most important asset therefore we provide a generous benefits plan and competitive pay.

Benefit package includes

• Paid Time Off Corebridge Financial recognizes the importance of work life balance). We offer 24 PTO days to start. YES, 24!
• 17 paid holidays per calendar year. 
• A 401(k) Retirement Plan which will be HARD TO BEAT. Our 401K - $1 for $1 match up to 6% with immediate vesting, plus Corebridge Financial automatically contributes an additional 3% into your 401K regardless of if you enroll or not.

For positions based in Woodland Hills, CA, the base salary range is $90,000-$110,000 and the position is eligible for a bonus in accordance with the terms of the applicable incentive plan. In addition, we’re proud to offer a range of competitive benefits, a summary of which can be viewed here: US Benefits Overview.

This role is deemed a “covered associate” under SEC Rule 206(4)-5, 17 CFR § 275.206(4)-5, Political contributions by certain investment advisers, and other federal and state pay-to-play rules. Candidates for the role must not have made any political contributions that, under 17 CFR § 275.206(4)-5 or other federal or state pay-to-play regulations, would disqualify the candidate or Corebridge Financial from conducting Corebridge Financial’s business, or that would otherwise create a conflict of interest for Corebridge Financial. Applicants who are selected to move forward with the application process will be required to disclose all U.S. political contributions they and their household family members have made over the past two years.

Applications will be accepted for this position until a satisfactory candidate pool has been identified.

Why Corebridge?

At Corebridge Financial, we prioritize the health, well-being, and work-life balance of our employees. Our comprehensive benefits and wellness program is designed to support employees both personally and professionally, ensuring that they have the resources and flexibility needed to thrive.

Benefit Offerings Include:

  • Health and Wellness: We offer a range of medical, dental and vision insurance plans, as well as mental health support and wellness initiatives to promote overall well-being
  • Retirement Savings: We offer retirement benefits options, which vary by location.  In the U.S., our competitive 401(k) Plan offers a generous dollar-for-dollar Company matching contribution of up to 6% of eligible pay and a Company contribution equal to 3% of eligible pay (subject to annual IRS limits and Plan terms). These Company contributions vest immediately.
  • Employee Assistance Program: Confidential counseling services and resources are available to all employees
  • Matching charitable donations: Corebridge matches donations to tax-exempt organizations 1:1, up to $5,000
  • Volunteer Time Off: Employees may use up to 16 volunteer hours annually to support activities that enhance and serve communities where employees live and work
  • Paid Time Off: Eligible employees start off with at least 24 Paid Time Off (PTO) days so they can take time off for themselves and their families when they need it.

Eligibility for and participation in employer-sponsored benefit plans and Company programs will be subject to applicable law, governing Plan document(s) and Company policy.

We are an Equal Opportunity Employer

Corebridge Financial, is committed to being an equal opportunity employer and we comply with all applicable federal, state, and local fair employment laws. All applicants will be considered for employment based on job-related qualifications and without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, disability, neurodivergence, age, veteran status, or any other protected characteristic. The Company is also committed to compliance with all fair employment practices regarding citizenship and immigration status. At Corebridge Financial, we believe that diversity and inclusion are critical to building a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our colleagues are respected as individuals and valued for their unique perspectives.

Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees, including any accommodations needed on the basis of physical or mental disabilities or sincerely held religious beliefs.  If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to TalentandInclusion@corebridgefinancial.com.  Reasonable accommodations will be determined on a case-by-case basis, in accordance with applicable federal, state, and local law.

We will consider for employment qualified applicants with criminal histories, consistent with applicable law.

To learn more please visit: www.corebridgefinancial.com

Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees with physical or mental disabilities.  If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to TalentandInclusion@corebridgefinancial.com.   Reasonable accommodations will be determined on a case-by-case basis.

We consider qualified applicants with criminal histories, consistent with applicable law.

Applications will be accepted for this position until a satisfactory candidate pool has been identified 

Functional Area:

SM - Sales & Marketing

Estimated Travel Percentage (%):

Relocation Provided:

American General Life Insurance Company