Brand Manager (Shopper Market)

Posted:
5/21/2026, 3:40:28 PM

Location(s):
Chicago, Illinois, United States ⋅ Illinois, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Job Location

SYDNEY GO

Job Description

Overview of the job
Are you looking for meaningful work? Come to P&G where Brand Management was born!
 

Did you know P&G invented the concept of branding and data-driven brand management? Over the years, we have remained consistently among the top in marketing by finding new and exciting ways to reach consumers.
 

As a Brand Manager (Shopper Market), you will be responsible for making sure we win with consumers' preferences in each of the following areas:

  • When they learn about our product
  • When they choose to buy the product
  • When they use the product at home

We are looking for the world's best marketing pros who follow one simple concept: "Consumer is boss".
 

Working in brand management at Procter & Gamble means being more than just a marketer, it means being a total business owner. We need someone who is dedicated and who can guide the vision and strategy behind a brand by developing marketing plans and driving innovation. Our Brand Managers need to work regularly across functions to identify consumer, shopper, and customer insights and execute marketing tactics that will continue to grow your brand profitably. This includes developing and implementing impactful shopper marketing strategies that influence purchase decisions at the point of sale.
 

Together, we'll continue to create leading brand experiences and make a difference for nearly 5 billion consumers every single day. Pretty cool, right?
 

Your role
As a Shopper Market Brand Manager, you will be responsible for leading the creation and delivery of retail activation plans that connect sales, marketing, and retail partners to drive category and brand growth. You’ll oversee our retailer media strategy, online activation plan and lead end to end activation.
 

You will lead a mix of Shopper Marketing and Brand Management projects enabling you to show the breadth and depth of your leadership. This will include developing and executing shopper marketing initiatives across various retail channels, translating brand strategies into compelling in-store and online activations. You will need to derive insights from the data, which will enable brand leaders as they set the direction for brand growth. As your skills increase, you can expect to advance in roles with increased responsibilities. Overall, we want people who aren't afraid to take smart risks and innovate.
 

What we offer you

  • Responsibilities from Day 1 – You will start working on key brands from the beginning. Over time, as you expand your impact on the business, your responsibility and ownership of a brand will quickly grow.
  • Recognized state of the art marketing skills – We will constantly help you improve your marketing knowledge and management abilities, including advanced shopper marketing principles.
  • Continuous coaching & mentorship – We are passionate about talent development. We will make sure you receive both formal training and regular coaching and mentorship from your manager and mentors.
  • Dynamic and respectful work environment – We live our Purpose, Values, and Principles daily. We value every individual and encourage initiatives promoting agility and work/life balance.
  • Competitive salary and benefits program – Competitive base salary & performance bonus, flexible cash benefit, private life & medical insurance for employees, PG stock, saving plans.

Job Qualifications

What we are looking for:

  • Australian Citizen, Permanent Resident, or NZ Resident
  • A university degree (Bachelor’s or Master’s) with ideally 2-5 years’ work experience
  • Proven experience in Shopper Marketing and Brand Management, demonstrating an understanding of the path to purchase.
  • Excellent visionary, strategic and courageous leadership skills.
  • Strengths with strategic and analytical thinking, with the ability to translate data into actionable shopper insights.
  • An ability to drive innovation and brand growth through effective marketing and shopper activation strategies.
  • Strong ability to communicate and team capabilities, collaborating effectively with sales teams and retail partners.
  • Proficiency in English (written and spoken).
  • Ecom or media related experience will be a plus.

About us
We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.

Visit http://www.pg.com to know more.

We are an equal opportunity employer and value diversity at our company. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.

Job Schedule

Full time

Job Number

R000151515

Job Segmentation

Experienced Professionals