Events Marketing Specialist

Posted:
9/4/2024, 7:22:43 AM

Location(s):
Georgia, United States ⋅ Atlanta, Georgia, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

ABOUT REPAY
REPAY (“Realtime Electronic Payments” / NASDAQ TICKER: RPAY) is an established and fast-growing publicly traded financial technology and payment processing company headquartered in Atlanta, Georgia, with offices across the country. REPAY enables its customers to accept payments anytime, anywhere, and through any channel while providing a secure, seamless, and enjoyable payment experience for the end consumers. REPAY offers a comprehensive suite of electronic payment and funding solutions, including debit and credit card processing, ACH processing, Instant Funding, and electronic bill payment systems with full IVR, text, and mobile capabilities. The scalability of its products allows merchants of all sizes to add an instant arsenal of intelligent payment technology solutions to their businesses without significant development costs or infrastructure investments.

ABOUT THE ROLE

We are seeking an experienced Events Marketing Specialist with a background in event management to join our high-performing, collaborative team. REPAY is looking for someone who can elevate our presence at tradeshows and manage the end-to-end event experience, including planning, execution, communication, and measuring and maximizing ROI. The ideal candidate should be able to move fast and think creatively as they bring event campaigns from concept to execution, with a passion for collaboration, experimentation, and evaluation in their approach to event marketing. This role has the opportunity to potentially expand into partner marketing and product marketing. We work hard, but we have lots of fun doing it. If a cool, collaborative, and challenging work environment sounds appealing, you’ll fit right in.

 

RESPONSIBILITIES

·        Responsible for the end-to-end planning and execution of approximately 25 annual events, including tradeshows, conferences and memberships, with a goal of increased brand awareness and lead acquisition.

·        Research industry events and evaluate sponsorship opportunities based on REPAY’s budget and target audience, working closely with sales leaders to align strategy and plans.

·        Plan and execute selected events from conception to completion, including third-party vendor management, event registration, booth selection, logistics and AV requirements, impact events, and promo items/swag.

·        Communicate event details with internal stakeholders, including sales, marketing, and partner teams.

·        Manage pre- and post-event actions, including creating and sending marketing emails, social media activities, gathering lead/engagement activity, and finalizing expenses.

·        Manage brand presence before, during and after event, including overseeing event-specific creative assets, advertising and content.

·        Ensure all stakeholders, vendors, and show managers are working together to deliver a high-quality event with maximized ROI.

·        Develop event playbooks and hold prep calls for large events, outlining event schedule, activities, etc.

·        Collaborate with sales operations to oversee the lead management process and ensure event data is properly tracked through our CRM.

·        Manage state and national association memberships and relationships

·        Adherence to approved budgets while tracking all spend

 

SKILLS & EXPERIENCE NEEDED

·        3+ years marketing event experience; familiarity with SaaS and Financial Services/Payments industry a plus

·        Extensive knowledge of and hands-on experience with HubSpot, Salesforce and Monday.com preferred

·        Extremely organized and detail-oriented with the ability to manage competing demands of multiple projects at the same time, often with overlapping stakeholders and timelines

·        Professional presence and ability to clearly communicate compelling messages in written and verbal communications

·        Self-starter attitude - the ability to self-serve, investigate and get the information needed for the project at hand while staying within budget

·        BA/BS degree in Marketing, Communications, Public Relations or equivalent field experience

·        Ability to travel up to 15%

WHY JOIN REPAY.… BECAUSE CULTURE IS EVERYTHING


GROWTH & PEOPLE-CENTERED LEADERSHIP
As the industry-leading financial technology provider in the Consumer Finance and Business to Business spaces, we continue to set the standard for application development and delivery. In 2019, REPAY became a public company listed on the Nasdaq Stock Market (RPAY). For the past three consecutive years, we have placed on the ACG® Atlanta Georgia Fast 40, a list recognizing the top 40 fastest-growing middle-market companies in Georgia. REPAY’s leadership empowers each team member to make a difference and stretch to their fullest potential. Our dedication to frequent, transparent communication is shown with companywide meetings where our leaders share company vision and encourage employees to ask questions. 

FUN WORK ENVIRONMENT & GREAT TEAMS
We offer it all: business to casual dress, great snacks & beverages, and open-air collaborative team settings. REPAY has been certified as a Great Place to Work® company for 2017, 2018, 2019, 2020, 2021, and 2022. The REPAY team is fun, smart, collaborative, and truly enjoys working together. Making a difference in our local communities – we support several philanthropic initiatives every year to give back to our local communities. We are self-driven, motivated professionals who do not require micro-management to ensure we produce high quality and timely work.

INNOVATION & EDUCATION
We create highly sophisticated payment processing applications and are always pushing the boundaries of what is possible. We are constantly revolutionizing the industry by building on new ideas from clients and employees. We provide the resources necessary to ensure new innovations can develop quickly and with quality. We encourage continuing education, including professional conferences and events.  

PUTTING OUR PEOPLE FIRST
We believe our people are the best, and we care immensely about their success. We offer a comprehensive benefits package which includes 100% coverage of employee healthcare premiums and several free benefits, including life insurance, disability insurance, and work-life balance resources. All benefits go into effect day one. Our employees’ futures are important to us, which is why we have a 401(k)-employer match and and an Employee Stock Purchase Plan. REPAY employees are eligible to participate in our Annual Bonus Program. This bonus award reflects excellent performance of individual contributions and goals achieved during the past year.

REPAY’s core values are Excellence, Passion, Innovation, Respect, and Integrity.

REPAY is an Equal Opportunity Employer and we promote a company culture where diversity, equity and inclusion are central. We are committed to build our teams and grow a company in which employees can succeed, regardless of race, color, national origin, sex, sexual orientation, gender identity or expression, transgender status, pregnancy, religion, age (40 and over), disability, service in the uniformed services, protected veteran status, genetic information, or any other classification protected by federal, state or local law. Celebrating our diverse backgrounds, views and beliefs allows us to embrace what makes us unique and continue to innovate and push the boundaries of what is possible.

We are interested in every qualified candidate who is eligible to work in the United States. This position is not eligible for hire in California. Additionally, we are not able to sponsor visas.