FIND YOUR 'BETTER' AT AIA

We don’t simply believe in being ‘The Best’. We believe in better - because there’s no limit to how far ‘better’ can take us.

We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more people - including our own - to live Healthier, Longer, Better Lives.

If you believe in better, we’d love to hear from you.

About the Role

Collaborate with the respective Marketing and sales Teams in developing propositions concept/idea, explore sales opportunities, plan for product launches, campaigns, post-launch and on-going product marketing & activation support.

Roles and Responsibilities:

• Work with the Proposition and sales teams to closely work on product performance, strategize and implement activation programs and activities to meet the targeted sales number.
• Continuously engage the Distributors to capture on-ground feedback, conduct focus groups discussions and provide support by developing marketing contents and sales tools to support them in marketing the propositions.
• Responsible for engagements with key collaborators; i.e. distribution channels, life planners & bank partners to gather product feedback, understand their needs, as well as plan and implement the key actions to support the product agreement.
• Plan, craft [proposition and brand team-art work & copy write], and supervise closely a timely roll-out of the agreed sales tools [iCari materials] to support the identified product(s).
• Ensure the understanding and better agreement from the distributors on the sales tools developed.
• Work with Product & Proposition Team Lead to improve the existing marketing materials or the sales tools as needed to improve the efficiency of the materials.
• Responsible to capture market intelligence, perform product competitive analysis, craft the product materials and share it with the distribution teams to help support sales.
• Provide ideas/inputs pertaining to products, product concepts, market trends, for new products/product improvement consideration.

Minimum Requirements

• Education in Actuarial Science (highly preferred) or Marketing.
• Preferably with minimum 8 years of relevant working experience in the insurance industry, combination of product development, product marketing, channel marketing and training.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.